The Turkish hotel chain Rixos will open a location in Ras Al Khaimah next week as it targets a growing number of Russian tourists to the emirate.
This would be the second property of the Antalya-based company in as many years. Its first opened on the Palm in 2012.
“Families are our main focus, but we also expect about 7 to 8 per cent to be business guests,” said Haytham Omar, the general manager of the Rixos Bab Al Bahr,
The emirate, which now has about 4,000 hotel rooms, has four properties in the pipeline accounting for 1,739 rooms as of January, according to the research company STR Global.
RAK has a target of 10,000 hotel rooms by 2016, and expected 1.2 million visitors last year. About 578,000 people visited the emirate in the first half of the year alone, generating about US$84.95 million, according to the RAK Tourism Development Authority. Tourism now contributes 5 per cent of the emirate’s GDP, up from 2 per cent in 2010.
A majority of the guests came from the UAE and Germany, followed by Russia, Ukraine and Italy.
Located on man-made Al Marjan Island, the Rixos Bab Al Bahr with 655 rooms expects a 60 per cent occupancy for the first year, saidMr Omar.
About 80 per cent of its guests are expected to come from overseas, including its top markets such as the Russian Commonwealth, Germany and the United Kingdom, with most of the other guests coming from other parts of the UAE.
The organisation’s worldwide properties are popular with Iranians, Emiratis and Saudis among the Middle Eastern demographic, said Basak Erel, the senior vice president for brand management at Rixos Hotels.
Room rates at the Rixos Bab Al Bahr start at Dh1,366 per room per night, putting it among the high-end properties in the emirate. The average daily room rates at the beach hotels in the emirate touched Dh645 during the first half of last year, while the city hotels with more corporate clientele reported an average of Dh270.
And the Turkish company is not the only one targeting RAK as its next destination. The 485-room DoubleTree by Hilton opened last month, following the 346-room Waldorf Astoria in August.
Rixos has 21 properties worldwide, including the RAK property, with 10 of them in Turkey.
Tomorrow, it plans to open its 114-room property in Sochi, Russia, in time for the Winter Olympics. Last month, it opened its 59-room hotel in Davos, Switzerland, coinciding with the World Economic Forum, and on New Year’s Day it opened its 550-room property in Quba, Azerbaijan.
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The Buckingham Murders
Starring: Kareena Kapoor Khan, Ash Tandon, Prabhleen Sandhu
Director: Hansal Mehta
Rating: 4 / 5
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Greatest of All Time
Starring: Vijay, Sneha, Prashanth, Prabhu Deva, Mohan
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BEETLEJUICE BEETLEJUICE
Starring: Winona Ryder, Michael Keaton, Jenny Ortega
Director: Tim Burton
Rating: 3/5
Sting & Shaggy
44/876
(Interscope)
The specs
Engine: 2-litre or 3-litre 4Motion all-wheel-drive Power: 250Nm (2-litre); 340 (3-litre) Torque: 450Nm Transmission: 8-speed automatic Starting price: From Dh212,000 On sale: Now
Green ambitions
- Trees: 1,500 to be planted, replacing 300 felled ones, with veteran oaks protected
- Lake: Brown's centrepiece to be cleaned of silt that makes it as shallow as 2.5cm
- Biodiversity: Bat cave to be added and habitats designed for kingfishers and little grebes
- Flood risk: Longer grass, deeper lake, restored ponds and absorbent paths all meant to siphon off water
COMPANY PROFILE
Founders: Alhaan Ahmed, Alyina Ahmed and Maximo Tettamanzi
Total funding: Self funded
The lowdown
Badla
Rating: 2.5/5
Produced by: Red Chillies, Azure Entertainment
Director: Sujoy Ghosh
Cast: Amitabh Bachchan, Taapsee Pannu, Amrita Singh, Tony Luke
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Company profile
Name: Steppi
Founders: Joe Franklin and Milos Savic
Launched: February 2020
Size: 10,000 users by the end of July and a goal of 200,000 users by the end of the year
Employees: Five
Based: Jumeirah Lakes Towers, Dubai
Financing stage: Two seed rounds – the first sourced from angel investors and the founders' personal savings
Second round raised Dh720,000 from silent investors in June this year
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Dubai World Cup factbox
Most wins by a trainer: Godolphin’s Saeed bin Suroor(9)
Most wins by a jockey: Jerry Bailey(4)
Most wins by an owner: Godolphin(9)
Most wins by a horse: Godolphin’s Thunder Snow(2)
The Penguin
Starring: Colin Farrell, Cristin Milioti, Rhenzy Feliz
Creator: Lauren LeFranc
Rating: 4/5
What to watch out for:
Algae, waste coffee grounds and orange peels will be used in the pavilion's walls and gangways
The hulls of three ships will be used for the roof
The hulls will painted to make the largest Italian tricolour in the country’s history
Several pillars more than 20 metres high will support the structure
Roughly 15 tonnes of steel will be used