The highly anticipated trailer for <em>Avengers: Endgame</em> was released on Friday and it's already set a new record with 289 million views in its first 24 hours. The views were tabulated across multiple platforms such as YouTube, Facebook and Twitter. The previous record was held by <em>Avengers: Infinity War</em> which reached 230 million views and then followed by Disney's live-action adaptation of <em>The Lion King</em> which raked in 224.6 million. Marvel Studios tweeted about the record by thanking the “greatest fans in the world”: The film is the fourth Avengers movie and follows up on the events after<em> Infinity War. </em>The blockbuster became the fastest grossing film to cross the $1 billion mark when it did so in just 11 days. The movie could <a href="https://www.thenational.ae/arts-culture/film/chris-evans-hangs-up-cap-s-shield-after-wrapping-avengers-4-1.777401">mark the end for cast members</a> Robert Downey Jr (Iron Man), Chris Evans (Captain America) and Chris Hemsworth (Thor) - three leads who helped kick off the Marvel Cinematic Universe a decade ago. The trio will reportedly finish their contracts with Marvel after this film. With new characters (such as Captain Marvel) being introduced, it's likely there will be a shift in focus on a new set of superheroes. <em>Avengers: Endgame</em> is expected to release worldwide on April 26. __________________ Read more: <strong><a href="https://www.thenational.ae/arts-culture/film/7-takeaways-from-the-new-avengers-endgame-trailer-1.800436">7 takeaways from the new 'Avengers: Endgame' trailer</a></strong> <strong><a href="https://www.thenational.ae/arts-culture/film/avengers-endgame-trailer-shows-marvel-s-tactic-of-linking-films-1.800278">‘Avengers: Endgame’ trailer shows Marvel’s tactic of linking films</a></strong> <strong><a href="https://www.thenational.ae/opinion/editorial/comic-book-creator-lee-gave-us-hope-in-the-face-of-darkness-1.791485">Comic book creator Lee gave us hope in the face of darkness</a></strong>