As the curtain comes up on the 12th season of American Idol, one can't help but wonder if this singing competition has become more about the judges than the contestants.
Reportage these days seems to largely focus on the prickly interactions of these mega-salaried celebrities, who now come and go through a revolving door in a bid to shore up Idol ratings that have softened in recent years due to a global glut of talent shows.
Reminiscing with Billboard last month, Idol's season two runner-up Clay Aiken went so far as to remark: "When I was on, Ruben [Studdard] and myself and Kimberley Locke were the stars of the show. Now Idol is about the judges. I don't even know if they remember there are contestants anymore."
Even Fox's entertainment chief Kevin Reilly told The Hollywood Reporter to expect Idol judges to be shuffled more often: "I'm afraid we will, if not every year. I think change is going to be part of the show going forward. We're 12 years old. I think we've got to keep it fresh."
Cynics could also argue that celebrities primarily come on the show to promote their own brands and albums or to re-energise careers - but in fairness, who wouldn't?
In big-dog years, 12 may be coming perilously close to euthanasia, but make no mistake; despite audience erosion American Idol remains a ratings pack leader in the US, pulling in an average 17.2 million viewers per episode last season, with a 30-second ad slot fetching US$340,000 (Dh1.25m). While The Voice, at 12 million viewers, could soon be clicking at its heels, the former Idol judge Simon Cowell's The X Factor lags badly at 8.7 million viewers.
For Idol's executive producer Nigel Lythgoe, stirring some volatility into the celebrity pot appears to be his strategy for the new season since two of the three new judges - Mariah Carey, the best-selling female recording artist of all time, and Nicki Minaj, the quadruple-platinum rapper and fashion icon - made headlines in North Carolina during auditions last October with a diva skirmish that escalated into full-blown tantrums, profanity and threats.
Speaking to Barbara Walters after the blowout, Carey said: "It felt like an unsafe work environment. Anytime anybody's reeling threats at somebody, that's not appropriate, sitting there. I'm on the road with two babies. I'm not going to take any chances, so yeah, I did hire more security."
The third new judge this season is the country singer Keith Urban, a four-time Grammy Award winner who has sold more than 15 million albums and the husband of Nicole Kidman. Perhaps Urban will be the antacid to the dyspeptic Carey-Minaj relationship.
The fourth panel member is Idol's heart and soul, the original judge Randy Jackson, who co-manages Carey and was instrumental in bringing her to Idol.
With so much celebrity gunpowder aimed at the audience, we're reminded that such ratings ammo doesn't come cheap. What's even more shocking is that Carey, Minaj and Urban all say they were, at first, very reluctant to join the judging panel. But at the end of the day, Shakespeare might say these ladies and the lad "doth protest too much".
With reported paydays of $18m for Carey, $12m for Minaj and $5m apiece for Urban and Jackson - not to mention $15m for the host Ryan Seacrest, who has tripled his salary since 2009 - any right-thinking artist would jump for the gig.
"We are the original," boasts Jackson. "We are the Picasso. You can try to copy, but never duplicate."
Hyperbole aside, the numbers speak for themselves; Idol truly is a wannabe singer's best shot at fame, glory and a lifelong career. To date, Idol alums have scored 356 No 1 Billboard hits and enjoyed nearly 250 million iTunes downloads.
American Idol returns at 9pm on Thursday on OSN First HD
Europe’s rearming plan
- Suspend strict budget rules to allow member countries to step up defence spending
- Create new "instrument" providing €150 billion of loans to member countries for defence investment
- Use the existing EU budget to direct more funds towards defence-related investment
- Engage the bloc's European Investment Bank to drop limits on lending to defence firms
- Create a savings and investments union to help companies access capital
Formula Middle East Calendar (Formula Regional and Formula 4)
Round 1: January 17-19, Yas Marina Circuit – Abu Dhabi
Round 2: January 22-23, Yas Marina Circuit – Abu Dhabi
Round 3: February 7-9, Dubai Autodrome – Dubai
Round 4: February 14-16, Yas Marina Circuit – Abu Dhabi
Round 5: February 25-27, Jeddah Corniche Circuit – Saudi Arabia
Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.
Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.
“Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.
Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.
“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.
Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.
From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.
Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.
BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.
Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.
Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.
“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.
Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.
“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.
“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”
The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”
ENGLAND%20SQUAD
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At Eternity’s Gate
Director: Julian Schnabel
Starring: Willem Dafoe, Oscar Isaacs, Mads Mikkelsen
Three stars
RESULTS
Lightweight (female)
Sara El Bakkali bt Anisha Kadka
Bantamweight
Mohammed Adil Al Debi bt Moaz Abdelgawad
Welterweight
Amir Boureslan bt Mahmoud Zanouny
Featherweight
Mohammed Al Katheeri bt Abrorbek Madaminbekov
Super featherweight
Ibrahem Bilal bt Emad Arafa
Middleweight
Ahmed Abdolaziz bt Imad Essassi
Bantamweight (female)
Ilham Bourakkadi bt Milena Martinou
Welterweight
Mohamed Mardi bt Noureddine El Agouti
Middleweight
Nabil Ouach bt Ymad Atrous
Welterweight
Nouredine Samir bt Marlon Ribeiro
Super welterweight
Brad Stanton bt Mohamed El Boukhari
THE LIGHT
Director: Tom Tykwer
Starring: Tala Al Deen, Nicolette Krebitz, Lars Eidinger
Rating: 3/5
How being social media savvy can improve your well being
Next time when procastinating online remember that you can save thousands on paying for a personal trainer and a gym membership simply by watching YouTube videos and keeping up with the latest health tips and trends.
As social media apps are becoming more and more consumed by health experts and nutritionists who are using it to awareness and encourage patients to engage in physical activity.
Elizabeth Watson, a personal trainer from Stay Fit gym in Abu Dhabi suggests that “individuals can use social media as a means of keeping fit, there are a lot of great exercises you can do and train from experts at home just by watching videos on YouTube”.
Norlyn Torrena, a clinical nutritionist from Burjeel Hospital advises her clients to be more technologically active “most of my clients are so engaged with their phones that I advise them to download applications that offer health related services”.
Torrena said that “most people believe that dieting and keeping fit is boring”.
However, by using social media apps keeping fit means that people are “modern and are kept up to date with the latest heath tips and trends”.
“It can be a guide to a healthy lifestyle and exercise if used in the correct way, so I really encourage my clients to download health applications” said Mrs Torrena.
People can also connect with each other and exchange “tips and notes, it’s extremely healthy and fun”.
Company%20profile
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