Women entrepreneurs attend a Google workshop at Dubai Knowledge Village. Pawan Singh / The National.
Women entrepreneurs attend a Google workshop at Dubai Knowledge Village. Pawan Singh / The National.

How to empower women in business beyond International Women’s Day



It’s that time of year again, when women around the world are celebrated for their success and contributions. In March, there’s more focus on women in business than any other time of the year. Magazines dedicate entire issues to them, and corporations hold events throughout the month that are focused on women. As great and important as that is, that outpouring of support and enthusiasm for women in business around the world should extend beyond this month.

How can individuals and businesses further support women?

Mentor, mentor, mentor

No matter where female entrepreneurs are, it can be challenging for them to enter the world of business. When I launched my first start-up, one thing that helped me was having a mentor who was in a similar line of work and had decades of experience. I regularly met my mentor, whose generous guidance helped me to avoid many of the pitfalls that young entrepreneurs often encounter.

While I sought my mentor out, many entrepreneurs feel shy to approach others for guidance. To circumvent this, one thing successful individuals and corporations can do is take the initiative and offer these services to the public.

This is something that Goldman Sachs does with their 10,000 Women programme and it has proved successful. The online, free-to-access business education scheme was designed to meet the needs of female entrepreneurs in emerging economies.

While support from both men and women is valuable, sometimes it is more helpful to hear directly from women, who can relate more to female audiences. Successful female businesswomen can offer their time to young or aspiring entrepreneurs, while corporations can organise events where audiences can hear directly from their female leaders.

Show financial support where you can

One thing I have heard from some women time and again across the world, is how challenging they find it to monetise their businesses, particularly if it’s a venture that provides intangible services, such as consulting. It is not uncommon to hear from some business acquaintances that their work is undervalued.

To show women that you support their work, you can invest in their businesses, buy from them, or collaborate with them. In addition, you can support them by using your social media accounts to promote their businesses or allow them to use your platform to gain exposure. For instance, that can be through an Instagram Live, or other similar platforms. Media companies can also launch long-term coverage plans that highlight budding female entrepreneurs and their work.

Ask them how best they can be supported

While some of the suggestions above could be helpful for many businesses, it is by no means applicable to each individual venture. Each business has its own needs and, as such, perhaps the best way women can be supported is by asking them questions such as “What do you need?” and “How can I best help you?” and tailor your actions accordingly.

As we celebrate International Women’s Day this year, one thing that is important to keep in mind, is not underestimating the importance of continuously thinking of ways to help other women succeed, because when women succeed, it is a beacon of hope to future generations.

Manar Al Hinai is an award-winning Emirati writer and communications consultant based in Abu Dhabi

'Manmarziyaan' (Colour Yellow Productions, Phantom Films)
Director: Anurag Kashyap​​​​​​​
Cast: Abhishek Bachchan, Taapsee Pannu, Vicky Kaushal​​​​​​​
Rating: 3.5/5

If you go...

Etihad Airways flies from Abu Dhabi to Kuala Lumpur, from about Dh3,600. Air Asia currently flies from Kuala Lumpur to Terengganu, with Berjaya Hotels & Resorts planning to launch direct chartered flights to Redang Island in the near future. Rooms at The Taaras Beach and Spa Resort start from 680RM (Dh597).

Electoral College Victory

Trump has so far secured 295 Electoral College votes, according to the Associated Press, exceeding the 270 needed to win. Only Nevada and Arizona remain to be called, and both swing states are leaning Republican. Trump swept all five remaining swing states, North Carolina, Georgia, Pennsylvania, Michigan and Wisconsin, sealing his path to victory and giving him a strong mandate. 

 

Popular Vote Tally

The count is ongoing, but Trump currently leads with nearly 51 per cent of the popular vote to Harris’s 47.6 per cent. Trump has over 72.2 million votes, while Harris trails with approximately 67.4 million.

How to protect yourself when air quality drops

Install an air filter in your home.

Close your windows and turn on the AC.

Shower or bath after being outside.

Wear a face mask.

Stay indoors when conditions are particularly poor.

If driving, turn your engine off when stationary.

Company profile

Name: Steppi

Founders: Joe Franklin and Milos Savic

Launched: February 2020

Size: 10,000 users by the end of July and a goal of 200,000 users by the end of the year

Employees: Five

Based: Jumeirah Lakes Towers, Dubai

Financing stage: Two seed rounds – the first sourced from angel investors and the founders' personal savings

Second round raised Dh720,000 from silent investors in June this year

From Zero

Artist: Linkin Park

Label: Warner Records

Number of tracks: 11

Rating: 4/5

Kanguva
Director: Siva
Stars: Suriya, Bobby Deol, Disha Patani, Yogi Babu, Redin Kingsley
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Tips to avoid getting scammed

1) Beware of cheques presented late on Thursday

2) Visit an RTA centre to change registration only after receiving payment

3) Be aware of people asking to test drive the car alone

4) Try not to close the sale at night

5) Don't be rushed into a sale 

6) Call 901 if you see any suspicious behaviour

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Disclaimer

Director: Alfonso Cuaron 

Stars: Cate Blanchett, Kevin Kline, Lesley Manville 

Rating: 4/5

Nayanthara: Beyond The Fairy Tale

Starring: Nayanthara, Vignesh Shivan, Radhika Sarathkumar, Nagarjuna Akkineni

Director: Amith Krishnan

Rating: 3.5/5

COMPANY PROFILE
Name: ARDH Collective
Based: Dubai
Founders: Alhaan Ahmed, Alyina Ahmed and Maximo Tettamanzi
Sector: Sustainability
Total funding: Self funded
Number of employees: 4
Our family matters legal consultant

Name: Hassan Mohsen Elhais

Position: legal consultant with Al Rowaad Advocates and Legal Consultants.

SERIES SCHEDULE

First Test, Galle International Stadium
July 26-30
Second Test, Sinhalese Sports Club Ground
August 3-7
Third Test, Pallekele International Stadium
August 12-16
First ODI, Rangiri Dambulla Stadium
August 20
Second ODI, Pallekele International Stadium
August 24
Third ODI, Pallekele International Stadium
August 27
Fourth ODI, R Premadasa Stadium
August 31
Fifth ODI, R Premadasa Stadium
September 3
T20, R Premadasa Stadium
September 6

Specs%3A%202024%20McLaren%20Artura%20Spider
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Directors: Raj & DK

Stars: Varun Dhawan, Samantha Ruth Prabhu, Kashvi Majmundar, Kay Kay Menon

Rating: 4/5

Cricket World Cup League 2

UAE squad

Rahul Chopra (captain), Aayan Afzal Khan, Ali Naseer, Aryansh Sharma, Basil Hameed, Dhruv Parashar, Junaid Siddique, Muhammad Farooq, Muhammad Jawadullah, Muhammad Waseem, Omid Rahman, Rahul Bhatia, Tanish Suri, Vishnu Sukumaran, Vriitya Aravind

Fixtures

Friday, November 1 – Oman v UAE
Sunday, November 3 – UAE v Netherlands
Thursday, November 7 – UAE v Oman
Saturday, November 9 – Netherlands v UAE

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MATCH INFO

Karnataka Tuskers 110-5 (10 ovs)

Tharanga 48, Shafiq 34, Rampaul 2-16

Delhi Bulls 91-8 (10 ovs)

Mathews 31, Rimmington 3-28

Karnataka Tuskers win by 19 runs

ARGYLLE
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Company%20Profile
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UPI facts

More than 2.2 million Indian tourists arrived in UAE in 2023
More than 3.5 million Indians reside in UAE
Indian tourists can make purchases in UAE using rupee accounts in India through QR-code-based UPI real-time payment systems
Indian residents in UAE can use their non-resident NRO and NRE accounts held in Indian banks linked to a UAE mobile number for UPI transactions

Updated: May 29, 2023, 1:28 PM