Racing fans will be able to get behind the wheel of their very own US$250,000 (Dh918,250) McLaren supercar by spring next year.
The UK car company has signed a deal with Al Habtoor Motors in Dubai to distribute the MP4-12C, its first road car since the McLaren F1, and expects between 10 and 20 per cent of its 1,000 sales this year to be in the region.
"People in the [Middle East] market, they like exclusivity," said Ian Gorsuch, the regional director of McLaren Automotive.
The Middle East will be the third market to receive the highly anticipated cars. The first vehicles will be rolled out in McLaren's home market of the UK, followed a few weeks later by Europe.
But the US and Asia will have to wait until after the car, which Britain's Top Gear magazine dubbed the "Ferrari killer", makes its regional debut, Mr Gorsuch added.
"The McLaren F1 was the greatest road car of all time," the magazine said. "Just look what happened when Hammond and the Stig raced one against the Bugatti Veyron. Now its successor, the MP4-12C, has arrived. You should be excited."
While McLaren had produced the limited edition F1, the MP4-12C marks its first venture as a car company.
As such, McLaren Automotive will be establishing dealerships across the region, Mr Gorsuch said. By the end of the year, the company will have appointed dealerships in Kuwait, Saudi Arabia, Bahrain, Qatar and the UAE, and a service centre in Beirut.
A static model will be brought to the UAE for potential buyers to view in autumn, and a working prototype will arrive at the start of next year, Mr Gorsuch said.
McLaren has had more than 2,500 serious inquiries on its website, a large number of which are from the Middle East, he said.
"What we are confident about and what seems to be happening is there will not be enough cars to meet demand," Mr Gorsuch said.
aligaya@thenational.ae
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UAE currency: the story behind the money in your pockets
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UAE's role in anti-extremism recognised
General John Allen, President of the Brookings Institution research group, commended the role the UAE has played in the fight against terrorism and violent extremism.
He told a Globsec debate of the UAE’s "hugely outsized" role in the fight against Isis.
"It’s trite these days to say that any country punches above its weight, but in every possible way the Emirates did, both militarily, and very importantly, the UAE was extraordinarily helpful on getting to the issue of violent extremism," he said.
He also noted the impact that Hedayah, among others in the UAE, has played in addressing violent extremism.
The specs
Engine: Direct injection 4-cylinder 1.4-litre
Power: 150hp
Torque: 250Nm
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How to protect yourself when air quality drops
Install an air filter in your home.
Close your windows and turn on the AC.
Shower or bath after being outside.
Wear a face mask.
Stay indoors when conditions are particularly poor.
If driving, turn your engine off when stationary.
Farasan Boat: 128km Away from Anchorage
Director: Mowaffaq Alobaid
Stars: Abdulaziz Almadhi, Mohammed Al Akkasi, Ali Al Suhaibani
Rating: 4/5
The biog
Full name: Aisha Abdulqader Saeed
Age: 34
Emirate: Dubai
Favourite quote: "No one has ever become poor by giving"