Many young adults in developed economies are struggling to achieve similar financial milestones as their parents. Getty Images
Many young adults in developed economies are struggling to achieve similar financial milestones as their parents. Getty Images
Many young adults in developed economies are struggling to achieve similar financial milestones as their parents. Getty Images
Many young adults in developed economies are struggling to achieve similar financial milestones as their parents. Getty Images

Five trends that will shape the future of Gen Z's banking experience


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As society’s youngest cohorts enter adulthood with unique pressures and insecurities, banks now have a historic opportunity to help Generation Z overcome their unique challenges, achieve personal success and build resilient financial futures.

Born into a digital world, many Gen Zs live their lives through the lens of social media, with about 99 per cent either owning or having access to a smartphone.

They are considered to be digitally literate and a socially responsible generation that advocates for change. There are also about two billion of them – 26 per cent of the world’s population – and they face a world that is increasingly competitive and complex.

Economic inequality is worse than before the global financial crisis and the pandemic, according to the World Economic Forum.

This has led to concerns that many young adults in developed economies are struggling to achieve what their parents did – such as getting on the property ladder or having enough disposable income to put money aside for retirement.

And, according to Deloitte, Gen Z also report growing financial instability, with higher numbers living pay cheque to pay cheque.

These realities are affecting all those who are now entering the world of work and, as such, will impact how our societies (and economies) evolve in the coming years.

The good news is that many of us who work in banking and finance have an opportunity to talk directly to Gen Z as a whole, work with them in their daily lives and help them to build brighter futures. Here are five trends that will shape their banking experience in the future.

1. Hyper-personalisation

Analytics are at the centre of the future of youth banking.

They form the bedrock of personalisation in every industry sector within the digital economy.

Research shows that 32 per cent of Gen Z transactions occur on a mobile device, and real-time personalisation is the norm.

As Gen Z grows up and enters the workforce, banks have a unique opportunity to use analytics to build platforms offering them tailored experiences and products such as mortgages, investment products, savings schemes and other non-financial products and services.

Moreover, through the prism of Banking-as-a-Service (BaaS), banks can create a complete ecosystem of life solutions across financial and non-financial products and services that are intuitively tailored to the precise real-time needs of the person and are embedded in their lifestyle activities.

2. Values

There is one Gen Z need that must always be met – social, environmental and governance integrity, or ethics.

With an affinity for socially aware brands, Gen Z is inherently predisposed to gravitate towards ethical, responsible and liberal-minded brands and businesses.

The explosion of ESG-focused investment products that deliver social impact or mitigate environmental damage, for example, are attractive to Gen Z because of their integrity and ability to deliver sustainable returns.

Broadly known as sustainable investing, these financial vehicles offer positive returns while assessing the long-term impact on society, the environment and the performance of the business.

3. Saving

Today’s youth is also more geared towards saving. Because of their exposure to the 2008 financial crisis and Covid-19 pandemic at such a young age, Gen Z often feels more professionally and financially exposed than their older friends and relatives who may already have savings and assets.

We know that Gen Z adults entering the workplace are already cognisant of the need to start saving as early as possible – and the least likely to have any form of debt.

The future of youth banking is, therefore, much more focused on incentivising savings while also educating young people on the pros and cons of taking on debt at various life stages. This is where parents can also play an important role.

Watch: How to open a bank account in the UAE

4. Financial literacy

Many digital banking platforms around the world are specifically designed to enable parents to help their children become financially literate.

They typically give teenagers access to a debit card and an app where they can save towards their goals, but leave their parents in control by allowing them to schedule recurring pocket money for their children, monitor transactions and set challenges for them to boost their allowance.

The apps help teenagers to begin their journey to financial independence while maintaining family-friendly controls – with parents and teens both having access through their respective log-ins.

5. Digital assets

Despite turbulence in the crypto markets, our increasingly cashless societies have begun to normalise the concept of tokenisation and digital assets.

Gen Z is instinctively predisposed to exploring digital assets, in part because they are built using blockchain, which is considered to be safer and more transparent with fewer intermediaries.

For banks, there are opportunities right now to educate young people on the opportunities and dangers of digital assets; and they can do this through financial gamification and the simulation of crypto trading.

Banks that act as pioneers in digital payments have a unique ability – and indeed responsibility – to prepare Gen Z for life in a highly dynamic world through education.

We know that when we work with Gen Z, we have the ability to reshape the future of youth banking – and reframe how tomorrow’s leaders build financial security and fulfilling lives.

Radu Topliceanu is head of NEO and Personal Banking at Mashreq

Our family matters legal consultant

Name: Hassan Mohsen Elhais

Position: legal consultant with Al Rowaad Advocates and Legal Consultants.

How the UAE gratuity payment is calculated now

Employees leaving an organisation are entitled to an end-of-service gratuity after completing at least one year of service.

The tenure is calculated on the number of days worked and does not include lengthy leave periods, such as a sabbatical. If you have worked for a company between one and five years, you are paid 21 days of pay based on your final basic salary. After five years, however, you are entitled to 30 days of pay. The total lump sum you receive is based on the duration of your employment.

1. For those who have worked between one and five years, on a basic salary of Dh10,000 (calculation based on 30 days):

a. Dh10,000 ÷ 30 = Dh333.33. Your daily wage is Dh333.33

b. Dh333.33 x 21 = Dh7,000. So 21 days salary equates to Dh7,000 in gratuity entitlement for each year of service. Multiply this figure for every year of service up to five years.

2. For those who have worked more than five years

c. 333.33 x 30 = Dh10,000. So 30 days’ salary is Dh10,000 in gratuity entitlement for each year of service.

Note: The maximum figure cannot exceed two years total salary figure.

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What can victims do?

Always use only regulated platforms

Stop all transactions and communication on suspicion

Save all evidence (screenshots, chat logs, transaction IDs)

Report to local authorities

Warn others to prevent further harm

Courtesy: Crystal Intelligence

Day 1, Dubai Test: At a glance

Moment of the day Sadeera Samarawickrama set pulses racing with his strokeplay on his introduction to Test cricket. It reached a feverish peak when he stepped down the wicket and launched Yasir Shah, who many regard as the world’s leading spinner, back over his head for six. No matter that he was out soon after: it felt as though the future had arrived.

Stat of the day - 5 The last time Sri Lanka played a Test in Dubai – they won here in 2013 – they had four players in their XI who were known as wicketkeepers. This time they have gone one better. Each of Dinesh Chandimal, Kaushal Silva, Samarawickrama, Kusal Mendis, and Niroshan Dickwella – the nominated gloveman here – can keep wicket.

The verdict Sri Lanka want to make history by becoming the first team to beat Pakistan in a full Test series in the UAE. They could not have made a better start, first by winning the toss, then by scoring freely on an easy-paced pitch. The fact Yasir Shah found some turn on Day 1, too, will have interested their own spin bowlers.

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The specs: 2018 Renault Koleos

Price, base: From Dh77,900
Engine: 2.5L, in-line four-cylinder
Transmission: Continuously variable transmission
Power: 170hp @ 6,000rpm
Torque: 233Nm @ 4,000rpm
Fuel economy, combined: 8.3L / 100km

White hydrogen: Naturally occurring hydrogenChromite: Hard, metallic mineral containing iron oxide and chromium oxideUltramafic rocks: Dark-coloured rocks rich in magnesium or iron with very low silica contentOphiolite: A section of the earth’s crust, which is oceanic in nature that has since been uplifted and exposed on landOlivine: A commonly occurring magnesium iron silicate mineral that derives its name for its olive-green yellow-green colour

Jetour T1 specs

Engine: 2-litre turbocharged

Power: 254hp

Torque: 390Nm

Price: From Dh126,000

Available: Now

The specs
Engine: 3.0-litre twin-turbo flat-six

Power: 480hp at 6,500rpm

Torque: 570Nm from 2,300-5,000rpm

Transmission: 8-speed dual-clutch auto

Fuel consumption: 10.4L/100km

Price: from Dh547,600

On sale: now 

Ibrahim's play list

Completed an electrical diploma at the Adnoc Technical Institute

Works as a public relations officer with Adnoc

Apart from the piano, he plays the accordion, oud and guitar

His favourite composer is Johann Sebastian Bach

Also enjoys listening to Mozart

Likes all genres of music including Arabic music and jazz

Enjoys rock groups Scorpions and Metallica 

Other musicians he likes are Syrian-American pianist Malek Jandali and Lebanese oud player Rabih Abou Khalil

What are the GCSE grade equivalents?
 
  • Grade 9 = above an A*
  • Grade 8 = between grades A* and A
  • Grade 7 = grade A
  • Grade 6 = just above a grade B
  • Grade 5 = between grades B and C
  • Grade 4 = grade C
  • Grade 3 = between grades D and E
  • Grade 2 = between grades E and F
  • Grade 1 = between grades F and G
Vidaamuyarchi

Director: Magizh Thirumeni

Stars: Ajith Kumar, Arjun Sarja, Trisha Krishnan, Regina Cassandra

Rating: 4/5

 

UK’s AI plan
  • AI ambassadors such as MIT economist Simon Johnson, Monzo cofounder Tom Blomfield and Google DeepMind’s Raia Hadsell
  • £10bn AI growth zone in South Wales to create 5,000 jobs
  • £100m of government support for startups building AI hardware products
  • £250m to train new AI models
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THE BIO

Bio Box

Role Model: Sheikh Zayed, God bless his soul

Favorite book: Zayed Biography of the leader

Favorite quote: To be or not to be, that is the question, from William Shakespeare's Hamlet

Favorite food: seafood

Favorite place to travel: Lebanon

Favorite movie: Braveheart

Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.

Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.

Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.

Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.

“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.

Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.

From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.

Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.

BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.

Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.

Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.

“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.

Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.

“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.

“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”

The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”

Company profile

Date started: January, 2014

Founders: Mike Dawson, Varuna Singh, and Benita Rowe

Based: Dubai

Sector: Education technology

Size: Five employees

Investment: $100,000 from the ExpoLive Innovation Grant programme in 2018 and an initial $30,000 pre-seed investment from the Turn8 Accelerator in 2014. Most of the projects are government funded.

Partners/incubators: Turn8 Accelerator; In5 Innovation Centre; Expo Live Innovation Impact Grant Programme; Dubai Future Accelerators; FHI 360; VSO and Consult and Coach for a Cause (C3)

SPEC%20SHEET
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Yahya Al Ghassani's bio

Date of birth: April 18, 1998

Playing position: Winger

Clubs: 2015-2017 – Al Ahli Dubai; March-June 2018 – Paris FC; August – Al Wahda

MATCH INFO

New Zealand 176-8 (20 ovs)

England 155 (19.5 ovs)

New Zealand win by 21 runs

Guide to intelligent investing
Investing success often hinges on discipline and perspective. As markets fluctuate, remember these guiding principles:
  • Stay invested: Time in the market, not timing the market, is critical to long-term gains.
  • Rational thinking: Breathe and avoid emotional decision-making; let logic and planning guide your actions.
  • Strategic patience: Understand why you’re investing and allow time for your strategies to unfold.
 
 

Profile of MoneyFellows

Founder: Ahmed Wadi

Launched: 2016

Employees: 76

Financing stage: Series A ($4 million)

Investors: Partech, Sawari Ventures, 500 Startups, Dubai Angel Investors, Phoenician Fund

If you go

 

  • The nearest international airport to the start of the Chuysky Trakt is in Novosibirsk. Emirates (www.emirates.com) offer codeshare flights with S7 Airlines (www.s7.ru) via Moscow for US$5,300 (Dh19,467) return including taxes. Cheaper flights are available on Flydubai and Air Astana or Aeroflot combination, flying via Astana in Kazakhstan or Moscow. Economy class tickets are available for US$650 (Dh2,400).
  • The Double Tree by Hilton in Novosibirsk ( 7 383 2230100,) has double rooms from US$60 (Dh220). You can rent cabins at camp grounds or rooms in guesthouses in the towns for around US$25 (Dh90).
  • The transport Minibuses run along the Chuysky Trakt but if you want to stop for sightseeing, hire a taxi from Gorno-Altaisk for about US$100 (Dh360) a day. Take a Russian phrasebook or download a translation app. Tour companies such as  Altair-Tour ( 7 383 2125115 ) offer hiking and adventure packages.
UAE currency: the story behind the money in your pockets
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Updated: September 12, 2023, 4:15 AM