Luxury hotels carve a niche in Cairo



A luxury hotel market is emerging in Cairo alongside the recovery of Egypt's tourism industry after the downturn, hoteliers and analysts say. The hotel company Kempinski opened a boutique property in Cairo this month, while Ritz-Carlton and Rocco Forte are renovating and rebranding existing hotels. Other brands heading to the city include a St Regis, being developed by Qatari Diar, and MGM Grand.

"Towards the end of 2008 and during the first nine months of 2009, Egypt witnessed a slowdown in tourist arrivals as a result of the global slowdown," said Ayman Sami, the head of Jones Lang LaSalle's Egypt advisory business. "At the beginning of 2009, the government realised this and reacted accordingly. This led to a quick recovery during the last quarter of 2009 to end the year with a very small decrease in tourist arrivals over the previous year and has since then showed signs of recovery."

Egypt had largely been positioned as a low-budget tourist destination, Mr Sami said. But some investors had identified a gap in the high-end segment, he said. "The reason that there weren't so many before was that the room rates were very low, and this would not encourage [investment] in the luxury segment." The recently opened Kempinski Nile Hotel advertises itself as the first branded luxury boutique property in Cairo.

"Egypt is now attracting a higher proportion of high-end visitors, whether these are tourists or businessmen, as a way to diversify the overall tourist mix," said Fuat Koroglu, the general manager of the Kempinski Nile, adding that the luxury segment was generally more resilient to economic cycles than the mass-tourism market. "The quality of Cairo's high-end hotel infrastructure also explains part of market dynamics. Although Cairo features a fair number of five-star hotels, a relatively large proportion is made of ageing properties trading on their global brand names but often in need of a facelift." About 12.5 million tourists visited Egypt last year, generating revenue of US$10.8 billion (Dh39.66bn), down from 12.8 million visitors and revenue of about $11bn in 2008, according to figures published by Reuters. More than 7 million tourists visited Egypt in the first half of this year, a 21 per cent increase onlast year's first half, with revenue up 17.6 per cent to $5.58bn, according to Reuters. "Given the importance of tourism revenue to Egypt's overall GDP, the government has been inspired to try and promote high-end tourism as a way to diversify revenue from the hospitality business," Mr Koroglu said.

The country had a unique opportunity to capitalise on its culture and history and combine this with luxury tourism offerings, such as upmarket hotels and golf courses, he said. Currency fluctuations were also playing a major role in the flow of visitors to the country, Mr Sami said. "We can say that the weakening of the Egyptian pound against the euro between 2006 and the third quarter of 2009 was one of the main drivers in attracting tourism from the euro zone."

@Email:rbundhun@thenational.ae

Squid Game season two

Director: Hwang Dong-hyuk 

Stars:  Lee Jung-jae, Wi Ha-joon and Lee Byung-hun

Rating: 4.5/5

If you go
Where to stay: Courtyard by Marriott Titusville Kennedy Space Centre has unparalleled views of the Indian River. Alligators can be spotted from hotel room balconies, as can several rocket launch sites. The hotel also boasts cool space-themed decor.

When to go: Florida is best experienced during the winter months, from November to May, before the humidity kicks in.

How to get there: Emirates currently flies from Dubai to Orlando five times a week.
How to protect yourself when air quality drops

Install an air filter in your home.

Close your windows and turn on the AC.

Shower or bath after being outside.

Wear a face mask.

Stay indoors when conditions are particularly poor.

If driving, turn your engine off when stationary.

A timeline of the Historical Dictionary of the Arabic Language
  • 2018: Formal work begins
  • November 2021: First 17 volumes launched 
  • November 2022: Additional 19 volumes released
  • October 2023: Another 31 volumes released
  • November 2024: All 127 volumes completed
Sarfira

Director: Sudha Kongara Prasad

Starring: Akshay Kumar, Radhika Madan, Paresh Rawal 

Rating: 2/5

Results

ATP Dubai Championships on Monday (x indicates seed):

First round
Roger Federer (SUI x2) bt Philipp Kohlschreiber (GER) 6-4, 3-6, 6-1
Fernando Verdasco (ESP) bt Thomas Fabbiano (ITA) 3-6, 6-3, 6-2
Marton Fucsovics (HUN) bt Damir Dzumhur (BIH) 6-1, 7-6 (7/5)
Nikoloz Basilashvili (GEO) bt Karen Khachanov (RUS x4) 6-4, 6-1
Jan-Lennard Struff (GER) bt Milos Raonic (CAN x7) 6-4, 5-7, 6-4

The specs

Engine: Dual 180kW and 300kW front and rear motors

Power: 480kW

Torque: 850Nm

Transmission: Single-speed automatic

Price: From Dh359,900 ($98,000)

On sale: Now

UAE%20v%20West%20Indies
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Farasan Boat: 128km Away from Anchorage

Director: Mowaffaq Alobaid 

Stars: Abdulaziz Almadhi, Mohammed Al Akkasi, Ali Al Suhaibani

Rating: 4/5

Ten10 Cricket League

Venue and schedule Sharjah Cricket Stadium, December 14 to 17

Teams

Maratha Arabians Leading player: Virender Sehwag; Top picks: Mohammed Amir, Imad Wasim; UAE players: Shaiman Anwar, Zahoor Khan

Bengal Lions Leading player: Sarfraz Ahmed; Top picks: Sunil Narine, Mustafizur Rahman; UAE players: Mohammed Naveed, Rameez Shahzad

Kerala Kings Leading player: Eoin Morgan; Top picks: Kieron Pollard, Sohail Tanvir; UAE players: Rohan Mustafa, Imran Haider

Pakhtoons Leading player: Shahid Afridi; Top picks: Fakhar Zaman, Tamim Iqbal; UAE players: Amjad Javed, Saqlain Haider

Punjabi Legends Leading player: Shoaib Malik; Top picks: Hasan Ali, Chris Jordan; UAE players: Ghulam Shabber, Shareef Asadullah

Team Sri Lanka Cricket Will be made up of Colombo players who won island’s domestic limited-overs competition

RESULTS

1.30pm Handicap (PA) Dh 50,000 (Dirt) 1,400m

Winner AF Almomayaz, Hugo Lebouc (jockey), Ali Rashid Al Raihe (trainer)

2pm Handicap (TB) Dh 84,000 (D) 1,400m

Winner Karaginsky, Tadhg O’Shea, Satish Seemar.

2.30pm Maiden (TB) Dh 60,000 (D) 1,200m

Winner Sadeedd, Ryan Curatolo, Nicholas Bachalard.

3pm Conditions (TB) Dh 100,000 (D) 1,950m

Winner Blue Sovereign, Clement Lecoeuvre, Erwan Charpy.

3.30pm Handicap (TB) Dh 76,000 (D) 1,800m

Winner Tailor’s Row, Royston Ffrench, Salem bin Ghadayer.

4pm Maiden (TB) Dh 60,000 (D) 1,600m

Winner Bladesmith, Tadhg O’Shea, Satish Seemar.

4.30pm Handicap (TB) Dh 68,000 (D) 1,000m

Winner Shanaghai City, Fabrice Veron, Rashed Bouresly.

The Sand Castle

Director: Matty Brown

Stars: Nadine Labaki, Ziad Bakri, Zain Al Rafeea, Riman Al Rafeea

Rating: 2.5/5

Jewel of the Expo 2020

252 projectors installed on Al Wasl dome

13.6km of steel used in the structure that makes it equal in length to 16 Burj Khalifas

550 tonnes of moulded steel were raised last year to cap the dome

724,000 cubic metres is the space it encloses

Stands taller than the leaning tower of Pisa

Steel trellis dome is one of the largest single structures on site

The size of 16 tennis courts and weighs as much as 500 elephants

Al Wasl means connection in Arabic

World’s largest 360-degree projection surface

Shubh Mangal Saavdhan
Directed by: RS Prasanna
Starring: Ayushmann Khurrana, Bhumi Pednekar

Company%20Profile
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COMPANY PROFILE
Name: Almnssa
Started: August 2020
Founder: Areej Selmi
Based: Gaza
Sectors: Internet, e-commerce
Investments: Grants/private funding

Titan Sports Academy:

Programmes: Judo, wrestling, kick-boxing, muay thai, taekwondo and various summer camps

Location: Inside Abu Dhabi City Golf Club, Al Mushrif, Abu Dhabi, UAE

Telephone:  971 50 220 0326

 

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