A hospitality tent in Abu Dhabi Mall during Ramadan.
A hospitality tent in Abu Dhabi Mall during Ramadan.

Ramadan offers real taste of UAE



ABU DHABI // Tourism is expected to receive a boost during Ramadan, as growing numbers of holidaymakers seek out a taste of Emirati culture. The majority of visitors to Abu Dhabi - 70 per cent - are currently business travellers, but the emirate is seeking to attract more people on holiday. Already, it is promoting Abu Dhabi internationally with an advertising campaign and has opened overseas tourism offices.

The summer months are traditionally the quietest months for the holiday and business segment of the tourism industry, but travel agents say leisure travellers are being lured to the emirate by special offers. Barbara Saunders, from the Abu Dhabi Tourism Authority, said: "In 2006, when the holy month began on Sept 20, when the traditional business season was already well under way, the impact of Ramadan on hotel occupancy in Abu Dhabi was negligible.

"Last year, when Ramadan began on Sept 10, closer to the traditional holiday season for UAE nationals, the dip was more noticeable. This trend reflects Abu Dhabi's current tourism profile of being 70 per cent business travel - and demonstrates that when Ramadan falls in an established business period, business continues largely as usual." Ramadan begins on Sept 1 this year, according to astronomers, who determine the start of the holy month depending on the sighting of the new moon.

However, Ms Saunders said now the capital had "embarked on a strategy of endeavouring to balance its tourism profile more evenly between the leisure and business segment, and as its brand strategy is focused towards the culture seeker, we can envisage Ramadan having significant appeal to our target segment". "The traditions of the holy month, when our buildings are lit up, when Iftar is celebrated in special Ramadan tents with distinctive Oud music and games of backgammon, would be of interest to the culture seeker," she added.

Anwar Abu Monassar, the general manager of Net Group, a tour operator and events planner that has operated in Abu Dhabi since 1992, said Ramadan "was now a busy month". In the past, tourists associated it with "not being able to smoke a cigarette or drink a bottle of water on the street," he said. "But since 2004, Abu Dhabi has started to change and focus on its image abroad," he said. "There is a mix of local traditions with what is expected from outside. It is more a question of respect rather than saying 'you must not'."

Due to the high proportion of expatriate workers in the Gulf, said Mr Monassar, holidays sometimes lacked "the local touch". "This is generally a big part of tourism. We have the luxury hotels and beaches here, but people also want to learn about the traditions," he said. "During Ramadan, Abu Dhabi and the other emirates go back to a more traditional atmosphere. Of course, there are not so many people around during the day, but in the evening it opens up. People are in the restaurants, enjoying Ramadan festivals, there is often live entertainment with local music. Visitors will be able to experience that during this month.

"When people think of Ramadan they think of fasting, but it is about meditating on your life and your relationship with God." Security staff at malls have been put on alert to ensure customers observe the rules of fasting during the day. Although many restaurants will offer a takeaway service, food must be concealed in a bag and taken off the premises. In the evenings, many restaurants will be serving Iftar buffets, and feasts of Arabic and international foods. @Email:kattwood@thenational.ae

Paatal Lok season two

Directors: Avinash Arun, Prosit Roy 

Stars: Jaideep Ahlawat, Ishwak Singh, Lc Sekhose, Merenla Imsong

Rating: 4.5/5

Formula Middle East Calendar (Formula Regional and Formula 4)
Round 1: January 17-19, Yas Marina Circuit – Abu Dhabi
 
Round 2: January 22-23, Yas Marina Circuit – Abu Dhabi
 
Round 3: February 7-9, Dubai Autodrome – Dubai
 
Round 4: February 14-16, Yas Marina Circuit – Abu Dhabi
 
Round 5: February 25-27, Jeddah Corniche Circuit – Saudi Arabia
The specs: 2017 Dodge Ram 1500 Laramie Longhorn

Price, base / as tested: Dhxxx
Engine: 5.7L V8
Transmission: Eight-speed automatic
Power: 395hp @ 5,600rpm
Torque: 556Nm @ 3,950rpm
Fuel economy, combined: 12.7L / 100km

MATCH INFO

Group B

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COMPANY%20PROFILE
%3Cp%3EFounder%3A%20Hani%20Abu%20Ghazaleh%3Cbr%3EBased%3A%20Abu%20Dhabi%2C%20with%20an%20office%20in%20Montreal%3Cbr%3EFounded%3A%202018%3Cbr%3ESector%3A%20Virtual%20Reality%3Cbr%3EInvestment%20raised%3A%20%241.2%20million%2C%20and%20nearing%20close%20of%20%245%20million%20new%20funding%20round%3Cbr%3ENumber%20of%20employees%3A%2012%3C%2Fp%3E%0A
Squid Game season two

Director: Hwang Dong-hyuk 

Stars:  Lee Jung-jae, Wi Ha-joon and Lee Byung-hun

Rating: 4.5/5

The specs

Engine: Dual 180kW and 300kW front and rear motors

Power: 480kW

Torque: 850Nm

Transmission: Single-speed automatic

Price: From Dh359,900 ($98,000)

On sale: Now

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The specs
Engine: 2.4-litre 4-cylinder

Transmission: CVT auto

Power: 181bhp

Torque: 244Nm

Price: Dh122,900 

Dubai works towards better air quality by 2021

Dubai is on a mission to record good air quality for 90 per cent of the year – up from 86 per cent annually today – by 2021.

The municipality plans to have seven mobile air-monitoring stations by 2020 to capture more accurate data in hourly and daily trends of pollution.

These will be on the Palm Jumeirah, Al Qusais, Muhaisnah, Rashidiyah, Al Wasl, Al Quoz and Dubai Investment Park.

“It will allow real-time responding for emergency cases,” said Khaldoon Al Daraji, first environment safety officer at the municipality.

“We’re in a good position except for the cases that are out of our hands, such as sandstorms.

“Sandstorms are our main concern because the UAE is just a receiver.

“The hotspots are Iran, Saudi Arabia and southern Iraq, but we’re working hard with the region to reduce the cycle of sandstorm generation.”

Mr Al Daraji said monitoring as it stood covered 47 per cent of Dubai.

There are 12 fixed stations in the emirate, but Dubai also receives information from monitors belonging to other entities.

“There are 25 stations in total,” Mr Al Daraji said.

“We added new technology and equipment used for the first time for the detection of heavy metals.

“A hundred parameters can be detected but we want to expand it to make sure that the data captured can allow a baseline study in some areas to ensure they are well positioned.”

UPI facts

More than 2.2 million Indian tourists arrived in UAE in 2023
More than 3.5 million Indians reside in UAE
Indian tourists can make purchases in UAE using rupee accounts in India through QR-code-based UPI real-time payment systems
Indian residents in UAE can use their non-resident NRO and NRE accounts held in Indian banks linked to a UAE mobile number for UPI transactions

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