From September 14 and 15, Etihad Arena will host the fourth Congress of Arabic and Creative Industries, organised by the Arabic Language Centre, part of the Department of Culture and Tourism Abu Dhabi (DCT Abu Dhabi).
This year’s theme, Arabic Creativity Reimagined: Innovation in Storytelling and Audience Engagement, will see more than 40 speakers from around the world - from technologists and media leaders to award-winning filmmakers and cultural pioneers - share their insights.
Through curated programming, knowledge exchange and regional collaboration, the event aims to support the growth of creative industries in the Arab world, unlocking new markets, investment, and talent pipelines.
Participants will have the opportunity to attend panel discussions, industry insights sessions, masterclasses, workshops, and special events, as well as network with other industry professionals and connect with influential voices from across the creative industries, engaging with those who are redefining and reimagining Arabic storytelling.
From insightful conversations on the power of personal narrative - such as a session with award-winning actor, writer, producer, director, and stand-up comedian Mo Amer, interviewed by AI expert, bestselling author, and former Google X Chief Business Officer Mo Gawdat - to inspiring panels on the role of women in contemporary Arabic creativity, featuring leading professionals like director, actress, and award-winning filmmaker Nadine Labaki, the programme offers a rich variety of perspectives.
It spans a wide range of disciplines and topics, including AI and digital tools, scriptwriting, audiobook production, gaming, and sustainable business models for the digital age.
In addition to creative discussions, the Congress will host business-focused panels led by senior figures from leading global companies.
Topics include
Creators, Capital, and Control: Who Wins in the New Economy?
Senior leaders from Snap Inc, TikTok, and Meta will discuss the shifting power balance between creators, investors, and platforms, and how value is captured in today’s attention economy.
Arabic LLM: Can AI Adapt to the Wilds of Language?
AI leaders from Arabic.AI, the Technology Innovation Institute, G42, and Bloomberg will explore how breakthroughs in Arabic large language models could revolutionise the region’s creative and business landscapes.
Unlocking Mena's Audiobook Potential
Executives from Penguin Random House, Audible, Rufoof, and Frankfurt Book Fair will examine growth opportunities in the Arabic audiobook market, including distribution strategies, genre diversification, and audience engagement.
Arabic Language and the Coming Shift
Cultural and tech experts from the Abu Dhabi Arabic Language Centre, Zayed University, Google, and Dubai Media Inc will address the linguistic and commercial implications of evolving Arabic usage across global media.
The full programme is available on the Congress website where participants can register to attend the event for free.
Desert Warrior
Starring: Anthony Mackie, Aiysha Hart, Ben Kingsley
Director: Rupert Wyatt
Rating: 3/5
UAE finals day
Friday, April 13
Rugby Park, Dubai Sports City
3pm, UAE Conference: Dubai Tigers v Sharjah Wanderers
6.30pm, UAE Premiership: Dubai Exiles v Abu Dhabi Harlequins
More from Neighbourhood Watch:
New UK refugee system
- A new “core protection” for refugees moving from permanent to a more basic, temporary protection
- Shortened leave to remain - refugees will receive 30 months instead of five years
- A longer path to settlement with no indefinite settled status until a refugee has spent 20 years in Britain
- To encourage refugees to integrate the government will encourage them to out of the core protection route wherever possible.
- Under core protection there will be no automatic right to family reunion
- Refugees will have a reduced right to public funds
Spare
Profile
Company name: Spare
Started: March 2018
Co-founders: Dalal Alrayes and Saurabh Shah
Based: UAE
Sector: FinTech
Investment: Own savings. Going for first round of fund-raising in March 2019
hall of shame
SUNDERLAND 2002-03
No one has ended a Premier League season quite like Sunderland. They lost each of their final 15 games, taking no points after January. They ended up with 19 in total, sacking managers Peter Reid and Howard Wilkinson and losing 3-1 to Charlton when they scored three own goals in eight minutes.
SUNDERLAND 2005-06
Until Derby came along, Sunderland’s total of 15 points was the Premier League’s record low. They made it until May and their final home game before winning at the Stadium of Light while they lost a joint record 29 of their 38 league games.
HUDDERSFIELD 2018-19
Joined Derby as the only team to be relegated in March. No striker scored until January, while only two players got more assists than goalkeeper Jonas Lossl. The mid-season appointment Jan Siewert was to end his time as Huddersfield manager with a 5.3 per cent win rate.
ASTON VILLA 2015-16
Perhaps the most inexplicably bad season, considering they signed Idrissa Gueye and Adama Traore and still only got 17 points. Villa won their first league game, but none of the next 19. They ended an abominable campaign by taking one point from the last 39 available.
FULHAM 2018-19
Terrible in different ways. Fulham’s total of 26 points is not among the lowest ever but they contrived to get relegated after spending over £100 million (Dh457m) in the transfer market. Much of it went on defenders but they only kept two clean sheets in their first 33 games.
LA LIGA: Sporting Gijon, 13 points in 1997-98.
BUNDESLIGA: Tasmania Berlin, 10 points in 1965-66
Our family matters legal consultant
Name: Hassan Mohsen Elhais
Position: legal consultant with Al Rowaad Advocates and Legal Consultants.
My Cat Yugoslavia by Pajtim Statovci
Pushkin Press
The biog
Favourite car: Ferrari
Likes the colour: Black
Best movie: Avatar
Academic qualifications: Bachelor’s degree in media production from the Higher Colleges of Technology and diploma in production from the New York Film Academy
Abu Dhabi traffic facts
Drivers in Abu Dhabi spend 10 per cent longer in congested conditions than they would on a free-flowing road
The highest volume of traffic on the roads is found between 7am and 8am on a Sunday.
Travelling before 7am on a Sunday could save up to four hours per year on a 30-minute commute.
The day was the least congestion in Abu Dhabi in 2019 was Tuesday, August 13.
The highest levels of traffic were found on Sunday, November 10.
Drivers in Abu Dhabi lost 41 hours spent in traffic jams in rush hour during 2019
UAE tour of Zimbabwe
All matches in Bulawayo
Friday, Sept 26 – UAE won by 36 runs
Sunday, Sept 28 – Second ODI
Tuesday, Sept 30 – Third ODI
Thursday, Oct 2 – Fourth ODI
Sunday, Oct 5 – First T20I
Monday, Oct 6 – Second T20I
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How Alia's experiment will help humans get to Mars
Alia’s winning experiment examined how genes might change under the stresses caused by being in space, such as cosmic radiation and microgravity.
Her samples were placed in a machine on board the International Space Station. called a miniPCR thermal cycler, which can copy DNA multiple times.
After the samples were examined on return to Earth, scientists were able to successfully detect changes caused by being in space in the way DNA transmits instructions through proteins and other molecules in living organisms.
Although Alia’s samples were taken from nematode worms, the results have much bigger long term applications, especially for human space flight and long term missions, such as to Mars.
It also means that the first DNA experiments using human genomes can now be carried out on the ISS.
