Taylor Swift released her ninth studio album, 'Evermore', almost out of the blue. AP
Taylor Swift released her ninth studio album, 'Evermore', almost out of the blue. AP
Taylor Swift released her ninth studio album, 'Evermore', almost out of the blue. AP
Taylor Swift released her ninth studio album, 'Evermore', almost out of the blue. AP

The pros and cons of streaming: 10 ways digital technology has disrupted the music industry


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These days, surprise is a powerful way of selling music. Years ago, singles would receive airplay weeks before release and albums would be trailed months in advance. But no longer.

Last week's unveiling of Taylor Swift's second album of 2020, Evermore, was the latest example of a high-profile artist releasing (or, in modern parlance, dropping) music on an unsuspecting public, and urging them to listen straight away on their favourite streaming platform.

This is one of many radical changes to the music industry that have been facilitated or forced by technology. Digital culture and global connectivity have arguably had a bigger impact on the music business than any other.

With that in mind, here are 10 things that have changed forever.

Music has become cheaper

The record company executives who once urged the public to stop recording albums to cassette could never have foreseen the industry tailspin caused by the making and sharing of mp3s.

Today’s music business, dominated largely by low-cost subscriptions to Spotify, YouTube and iTunes, has been entirely shaped by the ability of people to steal music if they really want to. And piracy is still a problem; stream-ripping (making offline copies of songs from streaming sites) has surged over the past three years as people try to avoid monthly payments to the likes of Spotify.

The public, it seems, still wants music for nothing.

It’s become easier to make

Billie Eilish famously recorded her debut album from her family home. AFP
Billie Eilish famously recorded her debut album from her family home. AFP

Technology has revolutionised music production. What was once seen as a black art is now in the hands of anyone with a computer, as software and hardware join forces to enable an extraordinary wave of creativity.

It’s easier and cheaper than ever to make something that sounds impressive, and every day hits are being created, made and distributed from people’s bedrooms.

Their talent is discovered directly across Instagram, TikTok and other social media platforms. Meanwhile, more established artists are exploring the cutting edge of music creation using gesture, touch and AI. No piano lessons needed.

… and to make available

Anyone can put their music on streaming services. Anyone can sell it via iTunes, Bandcamp or any number of other online outlets, to anyone in the world with an internet connection.

In theory, at least, the playing field has been levelled by digital technology, and all musicians have a global reach. But it’s that oversupply which has caused a slump in the price of music.

In the words of digital activist Cory Doctorow: “There are more people who want to make art than the market would support, and the arts are a highly concentrated industry: combine these two facts and you get a buyers’ market.”

Consumers are spoilt for musical choice

The celestial jukebox of music streaming is the result of that buyer’s market. Everything you could ever listen to, for a monthly fee. It exists thanks to a perfect marriage of internet networks, wireless connectivity, smartphones, technological ingenuity and lots of contractual wrangling with record companies. And people love it.

In the US in 2009, music streaming represented 5 per cent of the industry's revenues. In 2019, that had grown to around 80 per cent. Who needs to own music anyway?

Radio and television are taking a back seat

The streaming playlist has been taking charge, making sweeping decisions about what we should listen to next. One study discovered that playlists account for 31 per cent of listening time, compared to 22 per cent for specific albums. The algorithm, it seems, knows what we want better than we do.

Our listening habits aren’t a secret anymore

If you listen to a lot of Ariana Grande, your streaming platform of choice can use that data. AP
If you listen to a lot of Ariana Grande, your streaming platform of choice can use that data. AP

Streaming services know what artists we like, what time of day we listen and which tracks we skip. Our obsession with Bruce Springsteen or Ariana Grande becomes a data point. That data is invaluable to the industry, who use it as a marketing tool to make up for the loss of sales revenue. Decisions about touring, merchandising and even music itself are made from that data.

Music is changing shape

Songs and albums are morphing as a result. As tracks with slow build-ups tend to get skipped, the average length of a song intro has fallen from more than 20 seconds to around five. Albums are becoming longer, with more songs, to increase the chances of being picked up by the algorithm. And as our attention spans drop, songs get shorter.

The industry’s main threat: from gaming?

Baby boomers and Generation X were permanently hungry not just for pop music, but all forms of popular culture. Generation Z, meanwhile, have more than enough of it. Today’s entertainment markets are saturated with videos, games, podcasts and much else besides. When it comes to leisure time, it’s harder than ever for music to get a look-in.

Vinyl has undergone a resurgence in popularity in recent years. Getty Images
Vinyl has undergone a resurgence in popularity in recent years. Getty Images

Vinyl has become unexpectedly cherished

In 2018, physical media began to outsell downloads once again. The ubiquity and disposability of digital music made people – particularly the younger generation – yearn for an object they could touch, hold and put on display. Vinyl and even cassettes saw a resurgence in popularity.

Musicians get more money (proportionally, at least)

In 2017, according to a report from Citigroup, just 12 per cent of the music industry's $43 billion revenue went to musicians. Before the internet came along, it was 7 per cent.

But it’s still a very small slice of the pie. There have been a number of campaigns to raise awareness of the raw deal that musicians get, most recently #BrokenRecord. But Doctorow sees the outlook as bleak.

“[The tech business and music business] may squabble over how much of the money from art goes to which industry, but they're both in firm agreement that as little as possible of that money should go to the artists who created the work that they're selling.” Some things, it seems, never change.

Hydrogen: Market potential

Hydrogen has an estimated $11 trillion market potential, according to Bank of America Securities and is expected to generate $2.5tn in direct revenues and $11tn of indirect infrastructure by 2050 as its production increases six-fold.

"We believe we are reaching the point of harnessing the element that comprises 90 per cent of the universe, effectively and economically,” the bank said in a recent report.

Falling costs of renewable energy and electrolysers used in green hydrogen production is one of the main catalysts for the increasingly bullish sentiment over the element.

The cost of electrolysers used in green hydrogen production has halved over the last five years and will fall to 60 to 90 per cent by the end of the decade, acceding to Haim Israel, equity strategist at Merrill Lynch. A global focus on decarbonisation and sustainability is also a big driver in its development.

What is graphene?

Graphene is extracted from graphite and is made up of pure carbon.

It is 200 times more resistant than steel and five times lighter than aluminum.

It conducts electricity better than any other material at room temperature.

It is thought that graphene could boost the useful life of batteries by 10 per cent.

Graphene can also detect cancer cells in the early stages of the disease.

The material was first discovered when Andre Geim and Konstantin Novoselov were 'playing' with graphite at the University of Manchester in 2004.

RESULT

Los Angeles Galaxy 2 Manchester United 5

Galaxy: Dos Santos (79', 88')
United: Rashford (2', 20'), Fellaini (26'), Mkhitaryan (67'), Martial (72')

Know before you go
  • Jebel Akhdar is a two-hour drive from Muscat airport or a six-hour drive from Dubai. It’s impossible to visit by car unless you have a 4x4. Phone ahead to the hotel to arrange a transfer.
  • If you’re driving, make sure your insurance covers Oman.
  • By air: Budget airlines Air Arabia, Flydubai and SalamAir offer direct routes to Muscat from the UAE.
  • Tourists from the Emirates (UAE nationals not included) must apply for an Omani visa online before arrival at evisa.rop.gov.om. The process typically takes several days.
  • Flash floods are probable due to the terrain and a lack of drainage. Always check the weather before venturing into any canyons or other remote areas and identify a plan of escape that includes high ground, shelter and parking where your car won’t be overtaken by sudden downpours.

 

The specS: 2018 Toyota Camry

Price: base / as tested: Dh91,000 / Dh114,000

Engine: 3.5-litre V6

Gearbox: Eight-speed automatic

Power: 298hp @ 6,600rpm

Torque: 356Nm @ 4,700rpm

Fuel economy, combined: 7.0L / 100km

Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.

Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.

Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.

Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.

“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.

Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.

From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.

Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.

BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.

Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.

Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.

“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.

Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.

“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.

“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”

The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”

UK's plans to cut net migration

Under the UK government’s proposals, migrants will have to spend 10 years in the UK before being able to apply for citizenship.

Skilled worker visas will require a university degree, and there will be tighter restrictions on recruitment for jobs with skills shortages.

But what are described as "high-contributing" individuals such as doctors and nurses could be fast-tracked through the system.

Language requirements will be increased for all immigration routes to ensure a higher level of English.

Rules will also be laid out for adult dependants, meaning they will have to demonstrate a basic understanding of the language.

The plans also call for stricter tests for colleges and universities offering places to foreign students and a reduction in the time graduates can remain in the UK after their studies from two years to 18 months.

First Person
Richard Flanagan
Chatto & Windus 

Infiniti QX80 specs

Engine: twin-turbocharged 3.5-liter V6

Power: 450hp

Torque: 700Nm

Price: From Dh450,000, Autograph model from Dh510,000

Available: Now

Another way to earn air miles

In addition to the Emirates and Etihad programmes, there is the Air Miles Middle East card, which offers members the ability to choose any airline, has no black-out dates and no restrictions on seat availability. Air Miles is linked up to HSBC credit cards and can also be earned through retail partners such as Spinneys, Sharaf DG and The Toy Store.

An Emirates Dubai-London round-trip ticket costs 180,000 miles on the Air Miles website. But customers earn these ‘miles’ at a much faster rate than airline miles. Adidas offers two air miles per Dh1 spent. Air Miles has partnerships with websites as well, so booking.com and agoda.com offer three miles per Dh1 spent.

“If you use your HSBC credit card when shopping at our partners, you are able to earn Air Miles twice which will mean you can get that flight reward faster and for less spend,” says Paul Lacey, the managing director for Europe, Middle East and India for Aimia, which owns and operates Air Miles Middle East.

How to apply for a drone permit
  • Individuals must register on UAE Drone app or website using their UAE Pass
  • Add all their personal details, including name, nationality, passport number, Emiratis ID, email and phone number
  • Upload the training certificate from a centre accredited by the GCAA
  • Submit their request
What are the regulations?
  • Fly it within visual line of sight
  • Never over populated areas
  • Ensure maximum flying height of 400 feet (122 metres) above ground level is not crossed
  • Users must avoid flying over restricted areas listed on the UAE Drone app
  • Only fly the drone during the day, and never at night
  • Should have a live feed of the drone flight
  • Drones must weigh 5 kg or less
World Sevens Series standing after Dubai

1. South Africa
2. New Zealand
3. England
4. Fiji
5. Australia
6. Samoa
7. Kenya
8. Scotland
9. France
10. Spain
11. Argentina
12. Canada
13. Wales
14. Uganda
15. United States
16. Russia

So what is Spicy Chickenjoy?

Just as McDonald’s has the Big Mac, Jollibee has Spicy Chickenjoy – a piece of fried chicken that’s crispy and spicy on the outside and comes with a side of spaghetti, all covered in tomato sauce and topped with sausage slices and ground beef. It sounds like a recipe that a child would come up with, but perhaps that’s the point – a flavourbomb combination of cheap comfort foods. Chickenjoy is Jollibee’s best-selling product in every country in which it has a presence.
 

Rooney's club record

At Everton Appearances: 77; Goals: 17

At Manchester United Appearances: 559; Goals: 253

Company%C2%A0profile
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Wicked: For Good

Director: Jon M Chu

Starring: Ariana Grande, Cynthia Erivo, Jonathan Bailey, Jeff Goldblum, Michelle Yeoh, Ethan Slater

Rating: 4/5

Biog:

Age: 34

Favourite superhero: Batman

Favourite sport: anything extreme

Favourite person: Muhammad Ali 

SUZUME
%3Cp%3EDirector%3A%20Makoto%20Shinkai%3C%2Fp%3E%0A%3Cp%3EStars%3A%20Nanoka%20Hara%2C%20Hokuto%20Matsumura%2C%20Eri%20Fukatsu%3C%2Fp%3E%0A%3Cp%3ERating%3A%204%2F5%3C%2Fp%3E%0A
Farage on Muslim Brotherhood

Nigel Farage told Reform's annual conference that the party will proscribe the Muslim Brotherhood if he becomes Prime Minister.
"We will stop dangerous organisations with links to terrorism operating in our country," he said. "Quite why we've been so gutless about this – both Labour and Conservative – I don't know.
“All across the Middle East, countries have banned and proscribed the Muslim Brotherhood as a dangerous organisation. We will do the very same.”
It is 10 years since a ground-breaking report into the Muslim Brotherhood by Sir John Jenkins.
Among the former diplomat's findings was an assessment that “the use of extreme violence in the pursuit of the perfect Islamic society” has “never been institutionally disowned” by the movement.
The prime minister at the time, David Cameron, who commissioned the report, said membership or association with the Muslim Brotherhood was a "possible indicator of extremism" but it would not be banned.

Sweet%20Tooth
%3Cp%3E%3Cstrong%3ECreator%3A%20%3C%2Fstrong%3EJim%20Mickle%3Cbr%3E%3Cstrong%3EStarring%3A%20%3C%2Fstrong%3EChristian%20Convery%2C%20Nonso%20Anozie%2C%20Adeel%20Akhtar%2C%20Stefania%20LaVie%20Owen%3Cbr%3E%3Cstrong%3ERating%3A%20%3C%2Fstrong%3E2.5%2F5%3C%2Fp%3E%0A
What are the GCSE grade equivalents?
 
  • Grade 9 = above an A*
  • Grade 8 = between grades A* and A
  • Grade 7 = grade A
  • Grade 6 = just above a grade B
  • Grade 5 = between grades B and C
  • Grade 4 = grade C
  • Grade 3 = between grades D and E
  • Grade 2 = between grades E and F
  • Grade 1 = between grades F and G
WITHIN%20SAND
%3Cp%3EDirector%3A%20Moe%20Alatawi%3C%2Fp%3E%0A%3Cp%3EStarring%3A%20Ra%E2%80%99ed%20Alshammari%2C%20Adwa%20Fahd%2C%20Muhand%20Alsaleh%3C%2Fp%3E%0A%3Cp%3ERating%3A%203%2F5%3C%2Fp%3E%0A
Ain Dubai in numbers

126: The length in metres of the legs supporting the structure

1 football pitch: The length of each permanent spoke is longer than a professional soccer pitch

16 A380 Airbuses: The equivalent weight of the wheel rim.

9,000 tonnes: The amount of steel used to construct the project.

5 tonnes: The weight of each permanent spoke that is holding the wheel rim in place

192: The amount of cable wires used to create the wheel. They measure a distance of 2,4000km in total, the equivalent of the distance between Dubai and Cairo.