The Mall of Egypt in Cairo. The mall is part of Majid Al Futtaim's Dh5.1 billion investment in the North African country. Photo: Majid Al Futtaim
The Mall of Egypt in Cairo. The mall is part of Majid Al Futtaim's Dh5.1 billion investment in the North African country. Photo: Majid Al Futtaim
The Mall of Egypt in Cairo. The mall is part of Majid Al Futtaim's Dh5.1 billion investment in the North African country. Photo: Majid Al Futtaim
The Mall of Egypt in Cairo. The mall is part of Majid Al Futtaim's Dh5.1 billion investment in the North African country. Photo: Majid Al Futtaim

Middle East's largest mall operator reports rise in earnings amid economic recovery


Sarmad Khan
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Majid Al Futtaim, the Middle East's largest mall-operator, said first-half earnings climbed 2 per cent as the region's economic recovery continued despite the impact of the Covid-19 pandemic on its business.

Earnings before interest, taxes, depreciation and amortisation rose to Dh1.6 billion ($436 million) in the first six months of the year, the privately-held company, which discloses its performance, said on Monday.

Net profit after tax for the period stood at Dh662m and its total equity rose marginally, it said without giving year-on-year comparative figures. Revenue in the period fell 10 per cent to Dh15.6bn.

“Despite the prolonged impact of the Covid-19 pandemic, Majid Al Futtaim has delivered a robust performance over the first half of the year, driven by prudent financial management and a diversified portfolio,” said Alain Bejjani, chief executive of Majid Al Futtaim Holding.

“While we continue to feel the impact from continued disruption, our strong financial position has enabled us to remain resilient to that pressure and agile in how we respond to the stressors within our operating environment.”

The company, which owns and operates 28 shopping malls, 13 hotels and four mixed-use communities, attributed the rise in earnings primarily to the stabilisation of the retail market and steady asset valuations and said it remains committed to its regional growth strategy.

The retail industry was heavily affected by the Covid-19 pandemic, which led to border closures and movement restrictions last year.

Developed economies are bouncing back, with consumer confidence on the rise. However, uncertainty remains amid a rise in infections caused by the more virulent Delta strain across markets that has led to renewed movement restrictions.

Majid Al Futtaim said there have been “encouraging signs of recovery" across its markets, as consumers gain confidence in resuming their pre-pandemic activities.

“We remain committed to investing in all areas of our business to ensure we are well positioned to best serve our customers’ evolving wants and needs,” Mr Bejjani said.

The impact of the pandemic on MAF's businesses in the different markets it operates in has varied.

"It is a bit premature to put a date on when we are going to go back to pre-pandemic levels [of earnings] across the board, but I am very confident that 2022 to 2023 we will get there," Mr Bejjani told The National.

The company's retail business registered a 12 per cent decline in revenue and a 12 per cent drop in Ebitda to Dh13.2bn and Dh623m, respectively.

It attributed the drop mainly to the challenging economic environment as new Covid-19 variants and measures taken by governments to curb infection rates continued to constrain operations and opening hours in certain locations.

The company is closely monitoring inflation and the rising cost of logistics that have affected prices, Mr Bejjani said.

While he said its is very important to "continue to watch" inflation, MAF has not passed on the increase to consumers and won't be doing so in the future.

"We have policy at Majid Al Futtaim ... to ensure that we keep prices at the right level for our consumers. This is something that is very important to us."

However, its property arm recorded a 6 per cent increase in revenue to Dh1.6bn. Ebitda for the first half of the year also climbed 6 per cent to Dh1.1bn as the company opened its City Centre Al Zahia mall in March this year.

MAF is scheduled to open the Mall of Oman in September, which will be the company’s fifth and largest shopping and entertainment centre in the sultanate.

Revenue for the company’s hotels unit stayed flat year on year at Dh147m, with average occupancy increasing by 16 per cent to 53 per cent, offsetting a 2 per cent drop in revenue per available room.

Revenue from the company’s leisure, entertainment and cinemas businesses increased 25 per cent to Dh502m. However, that rise is from last year's low base when most sites remained closed due to the pandemic.

The company's revenue from the cinema business improved 22 per cent to Dh420m, with admissions rising by 9 per cent to 5.5 million moviegoers.

The company said it remains committed to its expansion into Saudi Arabia where it increased the number of screens by 17 to a total of 141 as of the end of June. It expects to add another 13 screens in the second half of this year to its cinema portfolio.

MAF is also expanding its leisure and retail businesses in Saudi Arabia, as well as its new investments in the kingdom, which include the Mall of Saudi project that is set to break ground in the fourth quarter of this year, it said.

The company's retail business is also expanding across Egypt, Kenya and Uganda in Africa and Uzbekistan in central Asia.

MAF will continue to invest and scale up its e-commerce capabilities to meet growing online demand across the region. The company is investing heavily to improve the digitisation of its logistics infrastructure, Mr Bejjani said.

"We are investing a lot in digital and backbone infrastructure, dark store and robotisation of fulfilment centres," he said. "The performance of Majid Al Futtaim has always been fuelled by continuous investment into the business to make sure that we are ahead of the curve."

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Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.

Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.

Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.

Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.

“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.

Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.

From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.

Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.

BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.

Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.

Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.

“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.

Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.

“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.

“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”

The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”

Updated: August 23, 2021, 8:10 AM