
A Gartner survey has shown that 72 per cent of consumers believe AI-based content generators could spread false or misleading information. iStockPhoto
A Gartner survey has shown that 72 per cent of consumers believe AI-based content generators could spread false or misleading information. iStockPhoto
Half of consumers to limit social media use by 2025 over generative AI's ill effects
Misinformation, toxic user bases and the prevalence of bots are predicted to put marketing efforts at risk, Gartner says