Apple Watches on display at the Apple Store in New York City. Fitness+ is part of Apple’s services unit, which has, for years now, helped to anchor the company’s bottom line. Reuters
Apple Watches on display at the Apple Store in New York City. Fitness+ is part of Apple’s services unit, which has, for years now, helped to anchor the company’s bottom line. Reuters
Apple Watches on display at the Apple Store in New York City. Fitness+ is part of Apple’s services unit, which has, for years now, helped to anchor the company’s bottom line. Reuters
Apple Watches on display at the Apple Store in New York City. Fitness+ is part of Apple’s services unit, which has, for years now, helped to anchor the company’s bottom line. Reuters

Apple aims to extend watch user base with new Fitness+ services


Alvin R Cabral
  • English
  • Arabic

Apple has introduced more features on Fitness+, as it aims to solidify the position of its services unit and dominance of the Apple Watch.

The new services include a workout programme, sound meditation theme and further collaborations with artists, aimed at catering to an estimated 100 million Fitness+ users, the iPhone-maker said in a statement.

The features will help users in “restarting after a long break, or looking to take it up a level with a new challenge”, Jay Blahnik, Apple’s vice president of fitness technologies, said.

Fitness+ is part of Apple’s key services unit, which has, for years now, helped anchor the company’s bottom line amid a decline in sales of its iPhone and the overall smartphone market.

In its latest fiscal fourth quarter, Apple posted a year-on-year net profit growth of 10.7 per cent – 15.6 per cent up on a quarterly basis – to more than $22.95 billion, driven by both services and iPhones.

Net sales of services in the three months ended September 30 hit $22.31 billion, up about 16.3 per cent annually.

That was “another strong performance in its services business”, Investing.com senior analyst Jesse Cohen had told The National.

For 2022, health and fitness apps across all platforms registered revenue of about $4.12 billion, accounting for about 15 per cent of total health and fitness technology revenue, latest data from industry tracker Business of Apps showed.

Apple Fitness+ had the most users by active users at 100 million during that year, attributed to the popularity of the Apple Watch, the report said.

The Apple Watch has steadily maintained its lead in the smartwatch market since 2018. Its market share was 22 per cent as of the third quarter of 2023 – and shot up as high as 40 per cent in the fourth quarter of 2020 – data from Counterpoint Research and Statista shows.

Fitness+’s new workout programme, Strength, Core and Yoga for Golfers, features the rising Rose Zhang.

The Artist Spotlight Series, meanwhile, will feature new workouts from American singers Rihanna and Britney Spears, and Irish band U2.

And in the lead-up to Super Bowl LVIII, workouts will feature Usher, who will perform at half-time of the National Football League’s championship game.

The Time to Walk service, on the other hand, will feature new guests, with episodes to be available on Apple Podcasts. Fitness+ subscribers can access 50 episodes at launch on Apple Podcasts with the guest’s audio.

Afcon 2019

SEMI-FINALS

Senegal v Tunisia, 8pm

Algeria v Nigeria, 11pm

Matches are live on BeIN Sports

Scoreline

Bournemouth 2

Wilson 70', Ibe 74'

Arsenal 1

Bellerin 52'

Scoreline

Al Wasl 1 (Caio Canedo 90 1')

Al Ain 2 (Ismail Ahmed 3', Marcus Berg 50')

Red cards: Ismail Ahmed (Al Ain) 77'

AWARDS
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The Sand Castle

Director: Matty Brown

Stars: Nadine Labaki, Ziad Bakri, Zain Al Rafeea, Riman Al Rafeea

Rating: 2.5/5

The rules on fostering in the UAE

A foster couple or family must:

  • be Muslim, Emirati and be residing in the UAE
  • not be younger than 25 years old
  • not have been convicted of offences or crimes involving moral turpitude
  • be free of infectious diseases or psychological and mental disorders
  • have the ability to support its members and the foster child financially
  • undertake to treat and raise the child in a proper manner and take care of his or her health and well-being
  • A single, divorced or widowed Muslim Emirati female, residing in the UAE may apply to foster a child if she is at least 30 years old and able to support the child financially
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VEZEETA PROFILE

Date started: 2012

Founder: Amir Barsoum

Based: Dubai, UAE

Sector: HealthTech / MedTech

Size: 300 employees

Funding: $22.6 million (as of September 2018)

Investors: Technology Development Fund, Silicon Badia, Beco Capital, Vostok New Ventures, Endeavour Catalyst, Crescent Enterprises’ CE-Ventures, Saudi Technology Ventures and IFC

Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.

Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.

Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.

Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.

“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.

Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.

From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.

Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.

BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.

Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.

Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.

“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.

Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.

“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.

“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”

The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”

The Specs

Price, base Dh379,000
Engine 2.9-litre, twin-turbo V6
Gearbox eight-speed automatic
Power 503bhp
Torque 443Nm
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Our legal consultant

Name: Hassan Mohsen Elhais

Position: legal consultant with Al Rowaad Advocates and Legal Consultants.

Desert Warrior

Starring: Anthony Mackie, Aiysha Hart, Ben Kingsley

Director: Rupert Wyatt

Rating: 3/5

Classification of skills

A worker is categorised as skilled by the MOHRE based on nine levels given in the International Standard Classification of Occupations (ISCO) issued by the International Labour Organisation. 

A skilled worker would be someone at a professional level (levels 1 – 5) which includes managers, professionals, technicians and associate professionals, clerical support workers, and service and sales workers.

The worker must also have an attested educational certificate higher than secondary or an equivalent certification, and earn a monthly salary of at least Dh4,000. 

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UK’s AI plan
  • AI ambassadors such as MIT economist Simon Johnson, Monzo cofounder Tom Blomfield and Google DeepMind’s Raia Hadsell
  • £10bn AI growth zone in South Wales to create 5,000 jobs
  • £100m of government support for startups building AI hardware products
  • £250m to train new AI models
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Ferrari 12Cilindri specs

Engine: naturally aspirated 6.5-liter V12

Power: 819hp

Torque: 678Nm at 7,250rpm

Price: From Dh1,700,000

Available: Now

Updated: January 13, 2024, 1:04 PM