Apple Vision Pro headset in a showroom on the Apple campus. AP
Apple Vision Pro headset in a showroom on the Apple campus. AP
Apple Vision Pro headset in a showroom on the Apple campus. AP
Apple Vision Pro headset in a showroom on the Apple campus. AP

Apple Vision Pro: What you should know before buying as pre-orders begin


Alkesh Sharma
  • English
  • Arabic

Pre-orders for Apple's long-awaited augmented-reality headset, Vision Pro, priced at $3,499, began on Friday ahead of its US release on February 2.

The Vision Pro is the Cupertino-based company’s first introduction of a new product category since the launch of the Apple Watch in 2015.

Chief executive Tim Cook described Vision Pro, which was first unveiled at the company’s developers conference in June, as a new era of spatial computing.

Spatial computing involves the digitisation of interactions between machines, people, objects, and their surrounding environments, enabling and enhancing actions and engagements.

How to buy Vision pro?

When customers buy Vision Pro, they need to scan their face with an iPhone or iPad with face ID. This helps the company to determine the right size headband.

Buyers need the latest version of the Apple Store app for the face scan.

Customers can place the order by going to the Apple Store page that says delivery of the product will start from February 2.

How much does it cost?

The Vision Pro is available at a starting price of $3,499 with 256GB of storage. Apple is providing a 12-month financing option for this model, which equates to $291.58 per month.

Additionally, there are other storage options, including a 512GB version priced at $3,699 and a 1TB version priced at $3,899.

AppleCare Plus, the company’s protection plan for accidental damage, is priced at about $499. A travel case to protect the device from dust and scratches is available separately for $199. An extra battery will cost $199 while prescription lens inserts can be bought for $149.

How many Vision Pro shipments are expected?

International Data Corporation expects Apple to ship fewer than 200,000 units this year. Earlier, KGI Securities analyst Christine Wang said she also expected shipments of 200,000 in the first year.

In contrast, Meta's AR-VR headsets in the first three quarters of last shipped more than 10 times Apple's expected volume, according to IDC calculations.

Credit Suisse predicted Apple could ship more than a million in the first year.

The company sold more than 1.4 million iPhones in the first year after its launch in June 2007, generating about $630 million in sales.

Can users wear glasses while using Vision Pro?

No. the device is designed to be used without glasses. If users wear glasses for vision correction, they may need to buy Zeiss optical inserts that will attach magnetically to Vision Pro.

Can customers use Vision Pro outside the US?

Apple Vision Pro is available for sale only in the US and is designed for customers in the US to use at home, at work, and while travelling, Apple said.

If a customer buys the device in the US and takes it to some country, he or she may not be able to access certain apps, features, or content due to licensing or other restrictions in other regions.

The company said it “look[s] forward to bringing Apple Vision Pro to more countries later this year”.

  • A guest looks at the brand new Apple iPhone 15 during the Apple 'Wonderlust' event on September 12 in Cupertino, California. Getty Images / AFP
    A guest looks at the brand new Apple iPhone 15 during the Apple 'Wonderlust' event on September 12 in Cupertino, California. Getty Images / AFP
  • A man compares the Apple iPhone 15 Pro and iPhone 15 Pro Max phones at the event. Getty Images / AFP
    A man compares the Apple iPhone 15 Pro and iPhone 15 Pro Max phones at the event. Getty Images / AFP
  • The iPhone 15 Pro on the Apple campus. AP
    The iPhone 15 Pro on the Apple campus. AP
  • 'Wonderlust' visitors look at the brand new Apple offerings at Cupertino. Getty Images / AFP
    'Wonderlust' visitors look at the brand new Apple offerings at Cupertino. Getty Images / AFP
  • Apple visitors at the Steve Jobs Theatre in Apple Park on Tuesday. Getty Images / AFP
    Apple visitors at the Steve Jobs Theatre in Apple Park on Tuesday. Getty Images / AFP
  • 'Wonderlust' guests at Cupertino. Getty Images / AFP
    'Wonderlust' guests at Cupertino. Getty Images / AFP
  • People gather around tables showing the new products on the Apple campus. AP
    People gather around tables showing the new products on the Apple campus. AP
  • Apple chief executive Tim Cook addresses the event. Reuters
    Apple chief executive Tim Cook addresses the event. Reuters
match details

Wales v Hungary

Cardiff City Stadium, kick-off 11.45pm

The years Ramadan fell in May

1987

1954

1921

1888

Brief scores:

England: 290 & 346

Sri Lanka: 336 & 243

If you go…

Emirates launched a new daily service to Mexico City this week, flying via Barcelona from Dh3,995.

Emirati citizens are among 67 nationalities who do not require a visa to Mexico. Entry is granted on arrival for stays of up to 180 days. 

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Most sought after workplace benefits in the UAE
  • Flexible work arrangements
  • Pension support
  • Mental well-being assistance
  • Insurance coverage for optical, dental, alternative medicine, cancer screening
  • Financial well-being incentives 
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Ahmed Raza

UAE cricket captain

Age: 31

Born: Sharjah

Role: Left-arm spinner

One-day internationals: 31 matches, 35 wickets, average 31.4, economy rate 3.95

T20 internationals: 41 matches, 29 wickets, average 30.3, economy rate 6.28

Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.

Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.

Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.

Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.

“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.

Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.

From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.

Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.

BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.

Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.

Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.

“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.

Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.

“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.

“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”

The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”

Ten tax points to be aware of in 2026

1. Domestic VAT refund amendments: request your refund within five years

If a business does not apply for the refund on time, they lose their credit.

2. E-invoicing in the UAE

Businesses should continue preparing for the implementation of e-invoicing in the UAE, with 2026 a preparation and transition period ahead of phased mandatory adoption. 

3. More tax audits

Tax authorities are increasingly using data already available across multiple filings to identify audit risks. 

4. More beneficial VAT and excise tax penalty regime

Tax disputes are expected to become more frequent and more structured, with clearer administrative objection and appeal processes. The UAE has adopted a new penalty regime for VAT and excise disputes, which now mirrors the penalty regime for corporate tax.

5. Greater emphasis on statutory audit

There is a greater need for the accuracy of financial statements. The International Financial Reporting Standards standards need to be strictly adhered to and, as a result, the quality of the audits will need to increase.

6. Further transfer pricing enforcement

Transfer pricing enforcement, which refers to the practice of establishing prices for internal transactions between related entities, is expected to broaden in scope. The UAE will shortly open the possibility to negotiate advance pricing agreements, or essentially rulings for transfer pricing purposes. 

7. Limited time periods for audits

Recent amendments also introduce a default five-year limitation period for tax audits and assessments, subject to specific statutory exceptions. While the standard audit and assessment period is five years, this may be extended to up to 15 years in cases involving fraud or tax evasion. 

8. Pillar 2 implementation 

Many multinational groups will begin to feel the practical effect of the Domestic Minimum Top-Up Tax (DMTT), the UAE's implementation of the OECD’s global minimum tax under Pillar 2. While the rules apply for financial years starting on or after January 1, 2025, it is 2026 that marks the transition to an operational phase.

9. Reduced compliance obligations for imported goods and services

Businesses that apply the reverse-charge mechanism for VAT purposes in the UAE may benefit from reduced compliance obligations. 

10. Substance and CbC reporting focus

Tax authorities are expected to continue strengthening the enforcement of economic substance and Country-by-Country (CbC) reporting frameworks. In the UAE, these regimes are increasingly being used as risk-assessment tools, providing tax authorities with a comprehensive view of multinational groups’ global footprints and enabling them to assess whether profits are aligned with real economic activity. 

Contributed by Thomas Vanhee and Hend Rashwan, Aurifer

Crazy Rich Asians

Director: Jon M Chu

Starring: Constance Wu, Henry Golding, Michelle Yeon, Gemma Chan

Four stars

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Essentials

The flights

Emirates and Etihad fly direct from the UAE to Geneva from Dh2,845 return, including taxes. The flight takes 6 hours. 

The package

Clinique La Prairie offers a variety of programmes. A six-night Master Detox costs from 14,900 Swiss francs (Dh57,655), including all food, accommodation and a set schedule of medical consultations and spa treatments.

Results

2.30pm: Park Avenue – Conditions (PA) Dh80,000 (Dirt) 2,000m; Winner: Rb Seqondtonone, Abdul Aziz Al Balushi (jockey), Helal Al Alawi (trainer)

3.05pm: Al Furjan – Maiden (TB) Dh82,500 (Turf) 1,200m; Winner: Bosphorus, Dane O’Neill, Bhupat Seemar

3.40pm: Mina – Rated Condition (TB) Dh105,000 (D) 1,600m; Winner: Royal Mews, Tadhg O’Shea, Bhupat Seemar

4.15pm: Aliyah – Handicap (TB) Dh87,500 (T) 1,900m; Winner: Ursa Minor, Ray Dawson, Ahmad bin Harmash

4.50pm: Riviera Beach – Rated Conditions (TB) Dh95,000 (D) 2,200m; Winner: Woodditton, Saif Al Balushi, Ahmad bin Harmash

5.25pm: Riviera – Handicap (TB) Dh2,000 (T) 2,000m; Winner: Al Madhar, Antonio Fresu, Musabah Al Muhairi

6pm: Creek Views – Handicap (TB) Dh95,000 (T) 1,400m; Winner: Al Salt, Dane O’Neill, Erwan Charpy

Desert Warrior

Starring: Anthony Mackie, Aiysha Hart, Ben Kingsley

Director: Rupert Wyatt

Rating: 3/5

Greatest of All Time
Starring: Vijay, Sneha, Prashanth, Prabhu Deva, Mohan
Director: Venkat Prabhu
Rating: 2/5
Updated: January 20, 2024, 6:31 AM