We all have moments when our memory fails us at work. We forget the name of an important contact, turn up to a meeting at the wrong time or overlook a vital task - but there are practical steps to make sure your memory doesn't let you down. Here, memory specialist Vicki Culpin, dean of faculty and director of research at Ashridge Business School in the UK, shares her tips.
1. Reduce stress
Stress is one of the most common causes of poor memory performance. Stressful situations, lasting weeks or months, have been shown to impair communication between the cells in the regions of the brain responsible for learning and memory. Take steps to reduce your stress levels and your memory performance will start to return to normal after just one week.
2. Get enough sleep
Sleep is very important for memory consolidation - the brain's method of transferring new material and information to our long-term memory. Research suggests that deep sleep is the key not just to storing information, but also to retrieving it. If you are sleeping badly, think about what you can do to improve the situation.
3. Reduce multitasking
We lead increasingly busy lives and multitasking has become second nature. The brain is less efficient at multitasking, however, than we realise. When the brain tries to do two things at once, it "switches" tasks rather than doing both simultaneously, which can affect memory. Research has shown that people who learn something new while multitasking are less able to remember what they have learnt later on.
4. Rehearse information quickly
In short-term memory, how much we can remember is directly related to how much information we can "squeeze" into 15 to 30 seconds. When we try to remember things, we often "rehearse" the information by repeating it out loud or silently in our heads. The quicker you do this, the more information you take in. Speak slowly and you may only be able to rehearse four or five facts in the time slot to get them into your short-term memory. You may eventually find you can rehearse and recall up to nine.
5. Group information
Ever been in a situation where you need to remember a phone number or car registration and don't have a pen? Research has shown if you "rehearse" the information in groups of three, it can make a big difference to your ability to recall it. Try it yourself. Take the number 145870236 and try to remember it as a whole. Then break it down into three groups - 145 870 236 - and see how much easier it is.
6. Chunk it up
"Chunking" information is another useful strategy you can employ. If you are giving a talk or presentation, break the information down into clusters. This will not only help you remember what you need to say but will also make it easier for the audience to take in and retain what you have told them.
7. Make it meaningful
Some people can remember all the FA Cup winners from the past 20 years. Others find that impossible but know the birthdays of their friends. A good way to make information meaningful is to relate something you want to memorise to something you already know. Ask yourself questions to encourage this process: "why do I need to learn this?", "how does this fit with what I already know?".
8. Pay close attention
When people complain their memory is poor, it's often because they simply haven't put enough time and energy into memorising material. Be honest with yourself. How often have you blamed poor memory when you haven't made any real attempt to remember information? Your ability will improve if you pay proper attention.
9. Use imagery or association
One of the biggest memory-related problems is an inability to remember people's names. Repetition helps, so use the person's name as much as possible during your conversation with them, as well as when you say hello and goodbye. Some people find creating a visual image related to the name can help. Does the person look like anyone famous, or is there an aspect of their face (glasses, moustache, nose) that is striking?
10. Think about the context
If you are struggling to recall a particular piece of information, reinstate the context in which you first heard it. It helps if you can physically do this (ie return to the room where a meeting was held) but if you can't do that, it's often enough just to create a visual image of the situation you were in. Think about the physical surroundings, the smell and the temperature as well as the mood you were in.
business@thenational.ae
The specs
Engine: 1.5-litre 4-cylinder petrol
Power: 154bhp
Torque: 250Nm
Transmission: 7-speed automatic with 8-speed sports option
Price: From Dh79,600
On sale: Now
COMPANY%20PROFILE
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Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.
Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.
“Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.
Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.
“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.
Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.
From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.
Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.
BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.
Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.
Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.
“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.
Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.
“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.
“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”
The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”
In numbers: China in Dubai
The number of Chinese people living in Dubai: An estimated 200,000
Number of Chinese people in International City: Almost 50,000
Daily visitors to Dragon Mart in 2018/19: 120,000
Daily visitors to Dragon Mart in 2010: 20,000
Percentage increase in visitors in eight years: 500 per cent
How to avoid crypto fraud
- Use unique usernames and passwords while enabling multi-factor authentication.
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- Avoid suspicious social media ads promoting fraudulent schemes.
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Paatal Lok season two
Directors: Avinash Arun, Prosit Roy
Stars: Jaideep Ahlawat, Ishwak Singh, Lc Sekhose, Merenla Imsong
Rating: 4.5/5
SPECS
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Founders: Ines Mena, Claudia Ribas, Simona Agolini, Nourhan Hassan and Therese Hundt
Date started: January 2017, app launched November 2017
Based: Dubai, UAE
Sector: Private/Retail/Leisure
Number of Employees: 18 employees, including full-time and flexible workers
Funding stage and size: Seed round completed Q4 2019 - $1m raised
Funders: Oman Technology Fund, 500 Startups, Vision Ventures, Seedstars, Mindshift Capital, Delta Partners Ventures, with support from the OQAL Angel Investor Network and UAE Business Angels
THE BIO
Favourite car: Koenigsegg Agera RS or Renault Trezor concept car.
Favourite book: I Am Pilgrim by Terry Hayes or Red Notice by Bill Browder.
Biggest inspiration: My husband Nik. He really got me through a lot with his positivity.
Favourite holiday destination: Being at home in Australia, as I travel all over the world for work. It’s great to just hang out with my husband and family.
Brief scores:
Toss: Kerala Knights, opted to fielf
Pakhtoons 109-5 (10 ov)
Fletcher 32; Lamichhane 3-17
Kerala Knights 110-2 (7.5 ov)
Morgan 46 not out, Stirling 40
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