Ozzy Osbourne AI tribute sparks 'digital resurrection' debate


Dana Alomar
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Fans of Black Sabbath singer Ozzy Osbourne have criticised musician Tom Morello after he shared an AI-generated image of the rock star, who died this week at the age of 76.

Osbourne bid farewell to fans earlier this month with a Black Sabbath reunion show in the British city of Birmingham.

His death led to tributes from fans and musicians. They included Morello's post, which sparked anger among X users.

The backlash over the stylised image – which included deceased rock stars Lemmy, Randy Rhodes and Ronnie James Dio – centred on what many saw as an exploitative and unsettling trend, with users questioning the ethics of sharing such visuals so soon after Osbourne's death.

It is the latest flashpoint in a growing debate: when does using AI to recreate someone's likeness cross the line from tribute to invasion of privacy?

While the tools behind these hyper-realistic images are evolving rapidly, the ethical frameworks and legal protections have not yet caught up.

Deepfakes and grief in digital age

Using AI to recreate the dead or the dying, sometimes referred to as "grief tech" or "digital resurrection", is becoming increasingly common, from fan-made tributes of celebrities to "griefbots" that simulate the voice or personality of a lost loved one.

In an example of grief tech, Canadian Joshua Barbeau last year used Project December, a GPT-3-based chatbot created by Jason Rohrer, to recreate conversations with his dead fiancee from September 2020, eight years after her death.

The chatbot's responses were so convincing that she "said" things like: "Of course it is me. Who else could it be? I am the girl that you are madly in love with."

Mental health experts warn that such recreations can profoundly affect the grieving process.

"The predictable and comforting responses of AI griefbots can create unrealistic expectations for emotional support, which could impact a person's ability to build healthy relationships in the future," said Carolyn Yaffe, a cognitive behaviour therapist at Medcare Camali Clinic in Dubai.

"Some people find comfort and a sense of connection through them. In contrast, others might face negative effects, like prolonged denial, emotional pain, or even feelings of paranoia or psychosis."

Interacting with AI likenesses can blur the lines between memory and reality, potentially distorting a person's emotional recovery, Ms Yaffe said. "These tools may delay acceptance and create a space where people stay connected to digital surrogates instead of moving on," she added. "Grief doesn't fit into neat algorithms."

Lack of legal safeguards

There is limited legal protection against these practices. In the Middle East, specific laws around AI-generated likenesses are still emerging.

Countries including the UAE and Saudi Arabia address deepfakes under broader laws related to cyber crimes, defamation, or personal data protection. But there are still no clear regulations dealing with posthumous image rights or the AI-based recreation of people.

Most laws focus on intent to harm, rather than on consent or digital legacy after death.

In the UK, for example, there are no posthumous personality or image rights. Some states in the US, including California and New York, have begun to introduce limited protections, while others do not offer any.

In China, draft legislation has begun to address AI deepfakes.

Denmark, however, has been a pioneer on the issue, proposing a law that would grant people copyright-like control over their image, voice and likeness.

The legislation, expected to pass this year, would allow Danish people to demand the removal of unauthorised deepfake content and seek civil damages, even posthumously, marking the first time such protections would be implemented in Europe.

"Copyright does not protect someone's appearance or voice," said Andres Guadamuz, a reader in intellectual property law at the University of Sussex. "We urgently need to reform image and personality rights to address unauthorised AI depictions, particularly for vulnerable individuals, including the deceased or critically ill, where dignity, consent, and misuse risks are paramount."

Consent, culture and control

Ethical concerns about recreating the image or voice of someone who is critically ill or dead go beyond legal frameworks.

Arda Awais, co-founder of UK-based digital rights collective Identity 2.0, believes that, even when AI tributes are carried out with good intentions, they carry significant risks.

"Even with consent from the deceased, there could be ways a likeness is used which might not be 100 per cent in line with someone's wishes, too. Or how it's use evolves," Ms Awais said.

She added that a one-size-fits-all approach may not be practical across different cultures, emphasising the need for more inclusive and diverse conversations when establishing ethical standards.

While some families or individuals may welcome AI tributes as a means to preserve memories, others may view it as exploitative or harmful, particularly when it involves celebrities, whose images are frequently recycled without their permission.

"Grief is such a personal experience," Ms Yaffe said. "For some, griefbots might provide a moment of relief. But they should be seen as a bridge, not the final destination."

Experts warn that AI should never replace the emotional labour of mourning or the human connections that aid the healing process. "AI-generated responses can completely miss the point, not because the technology is harmful, but because it lacks the essential quality that grief requires – humanity," Ms Yaffe said.

Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.

Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.

Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.

Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.

“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.

Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.

From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.

Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.

BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.

Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.

Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.

“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.

Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.

“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.

“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”

The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”

2020 Oscars winners: in numbers
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  • 1917– 3
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  • Jojo Rabbit – 1
  • Judy – 1
  • Little Women – 1
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  • Marriage Story – 1
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UAE currency: the story behind the money in your pockets
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Terminal High Altitude Area Defense (THAAD)

What is THAAD?

It is considered to be the US' most superior missile defence system.

Production:

It was first created in 2008.

Speed:

THAAD missiles can travel at over Mach 8, so fast that it is hypersonic.

Abilities:

THAAD is designed to take out projectiles, namely ballistic missiles, as they are on their downward trajectory towards their target, otherwise known as the "terminal phase".

Purpose:

To protect high-value strategic sites, such as airfields or population centres.

Range:

THAAD can target projectiles both inside and outside of the Earth's atmosphere, at an altitude of 93 miles above the Earth's surface.

Creators:

Lockheed Martin was originally granted the contract to develop the system in 1992. Defence company Raytheon sub-contracts to develop other major parts of the system, such as ground-based radar.

UAE and THAAD:

In 2011, the UAE became the first country outside of the US to buy two THAAD missile defence systems. It then deployed them in 2016, becoming the first Gulf country to do so.

White hydrogen: Naturally occurring hydrogenChromite: Hard, metallic mineral containing iron oxide and chromium oxideUltramafic rocks: Dark-coloured rocks rich in magnesium or iron with very low silica contentOphiolite: A section of the earth’s crust, which is oceanic in nature that has since been uplifted and exposed on landOlivine: A commonly occurring magnesium iron silicate mineral that derives its name for its olive-green yellow-green colour

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Name: Kumulus Water
 
Started: 2021
 
Founders: Iheb Triki and Mohamed Ali Abid
 
Based: Tunisia 
 
Sector: Water technology 
 
Number of staff: 22 
 
Investment raised: $4 million 
UAE players with central contracts

Rohan Mustafa, Ashfaq Ahmed, Chirag Suri, Rameez Shahzad, Shaiman Anwar, Adnan Mufti, Mohammed Usman, Ghulam Shabbir, Ahmed Raza, Qadeer Ahmed, Amir Hayat, Mohammed Naveed and Imran Haider.

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Al Ghaf Honey

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Dr Afridi's warning signs of digital addiction

Spending an excessive amount of time on the phone.

Neglecting personal, social, or academic responsibilities.

Losing interest in other activities or hobbies that were once enjoyed.

Having withdrawal symptoms like feeling anxious, restless, or upset when the technology is not available.

Experiencing sleep disturbances or changes in sleep patterns.

What are the guidelines?

Under 18 months: Avoid screen time altogether, except for video chatting with family.

Aged 18-24 months: If screens are introduced, it should be high-quality content watched with a caregiver to help the child understand what they are seeing.

Aged 2-5 years: Limit to one-hour per day of high-quality programming, with co-viewing whenever possible.

Aged 6-12 years: Set consistent limits on screen time to ensure it does not interfere with sleep, physical activity, or social interactions.

Teenagers: Encourage a balanced approach – screens should not replace sleep, exercise, or face-to-face socialisation.

Source: American Paediatric Association
Timeline

2012-2015

The company offers payments/bribes to win key contracts in the Middle East

May 2017

The UK SFO officially opens investigation into Petrofac’s use of agents, corruption, and potential bribery to secure contracts

September 2021

Petrofac pleads guilty to seven counts of failing to prevent bribery under the UK Bribery Act

October 2021

Court fines Petrofac £77 million for bribery. Former executive receives a two-year suspended sentence 

December 2024

Petrofac enters into comprehensive restructuring to strengthen the financial position of the group

May 2025

The High Court of England and Wales approves the company’s restructuring plan

July 2025

The Court of Appeal issues a judgment challenging parts of the restructuring plan

August 2025

Petrofac issues a business update to execute the restructuring and confirms it will appeal the Court of Appeal decision

October 2025

Petrofac loses a major TenneT offshore wind contract worth €13 billion. Holding company files for administration in the UK. Petrofac delisted from the London Stock Exchange

November 2025

180 Petrofac employees laid off in the UAE

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The biog

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Position: Head of the Criminal Registration Department at Hatta police

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The first female investigator in Hatta.

Role Model: Father

She believes that there is a solution to every problem

 

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UAE v Gibraltar

What: International friendly

When: 7pm kick off

Where: Rugby Park, Dubai Sports City

Admission: Free

Online: The match will be broadcast live on Dubai Exiles’ Facebook page

UAE squad: Lucas Waddington (Dubai Exiles), Gio Fourie (Exiles), Craig Nutt (Abu Dhabi Harlequins), Phil Brady (Harlequins), Daniel Perry (Dubai Hurricanes), Esekaia Dranibota (Harlequins), Matt Mills (Exiles), Jaen Botes (Exiles), Kristian Stinson (Exiles), Murray Reason (Abu Dhabi Saracens), Dave Knight (Hurricanes), Ross Samson (Jebel Ali Dragons), DuRandt Gerber (Exiles), Saki Naisau (Dragons), Andrew Powell (Hurricanes), Emosi Vacanau (Harlequins), Niko Volavola (Dragons), Matt Richards (Dragons), Luke Stevenson (Harlequins), Josh Ives (Dubai Sports City Eagles), Sean Stevens (Saracens), Thinus Steyn (Exiles)

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Players Selected for La Liga Trials

U18 Age Group
Name: Ahmed Salam (Malaga)
Position: Right Wing
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Name: Yahia Iraqi (Malaga)
Position: Left Wing
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Name: Mohammed Bouherrafa (Almeria)
Position: Centre-Midfield
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Name: Mohammed Rajeh (Cadiz)
Position: Striker
Nationality: Jordanian

U16 Age Group
Name: Mehdi Elkhamlichi (Malaga)
Position: Lead Striker
Nationality: Morocco

Match info

Wolves 0

Arsenal 2 (Saka 43', Lacazette 85')

Man of the match: Shkodran Mustafi (Arsenal)

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War

Director: Siddharth Anand

Cast: Hrithik Roshan, Tiger Shroff, Ashutosh Rana, Vaani Kapoor

Rating: Two out of five stars 

Jawan
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Updated: July 25, 2025, 9:23 AM