While demand for outdoor adventures drops in the summer, Arabian Adventures organises desert safaris all year round in the UAE. Photo: Arabian Adventures
While demand for outdoor adventures drops in the summer, Arabian Adventures organises desert safaris all year round in the UAE. Photo: Arabian Adventures
While demand for outdoor adventures drops in the summer, Arabian Adventures organises desert safaris all year round in the UAE. Photo: Arabian Adventures
While demand for outdoor adventures drops in the summer, Arabian Adventures organises desert safaris all year round in the UAE. Photo: Arabian Adventures

What happens to UAE desert safaris in the summer?


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Summer arrived early in the UAE this year, bringing with it record-breaking heat. April recorded daily averages surpassing 40ºC in parts of the country, while temperatures in Sweihan soared to a scorching 51.6°C in May – the highest ever recorded for the month. With summer having officially begun on June 21, much of the Emirates has already experienced highs of 48°C and more.

What, then, becomes of desert safaris, one of the UAE’s most popular outdoor experiences, under such conditions?

It's business as usual, says Alaa AlKhatib, vice president of destination management at Arabian Adventures, one of the largest tour and safari operators in the country.

“Yes, there is a seasonal dip in demand during the peak summer months, which is typical for most outdoor experiences in the region,” she tells The National. “That said, desert activities remain a core part of the UAE’s tourism appeal year-round.”

On average, demand for desert safaris and outdoor adventures drop by about 60 per cent compared to the peak winter season, adds AlKhatib.

Arabian Adventures offers evening safaris, when temperatures dip slightly in the desert. Photo: Arabian Adventures
Arabian Adventures offers evening safaris, when temperatures dip slightly in the desert. Photo: Arabian Adventures

“This is a well-established trend, and our operations are designed to accommodate these seasonal patterns. But we continue to operate all of our experiences without interruption to serve both residents and international visitors,” she says.

Desert safaris are sought after during the summer for international visitors, particular European travellers seeking “authentic cultural and nature-based experiences”, says AlKhatib.

Hero Experiences Group, which organises luxury desert activities under its Platinum Heritage brand as well as balloon rides among other activities, also report “a big decrease” in bookings over the summer, with the slump starting around May and continuing until the end of September.

But this company, too, operates as normal and continues to receive bookings daily.

“It’s still hot, but as soon as the sun dips, the weather is more pleasant than you would imagine,” a spokesperson tells The National. “It is actually up to 10°C cooler in the desert than it is in the city due to the moisture being retained by the sand, and the lack of buildings and infrastructure capturing the heat.”

According to Arabian Adventures's AlKhatib, the desert environment typically becomes 5°C to 7°C cooler than urban areas after sunset. “For example, while city temperatures may hover around 42°C, the desert can drop to between 35°C and 37°C as night falls,” she says.

Gazebos set up in the desert by Platinum Heritage Dubai. Photo: Hero Experiences Group
Gazebos set up in the desert by Platinum Heritage Dubai. Photo: Hero Experiences Group

Both operators say they make provisions to beat the heat, including adding more air-conditioned 4x4s to their fleet instead of open-top cars, offering cold towels and chilled water, as well as introducing summer menus and requesting guests to wear light, breathable attire.

“We’ve been running summer operations for years, and our teams are trained to monitor conditions closely and make operational adjustments when necessary,” says AlKhatib. “We maintain the same standards of service, entertainment and guest experiences throughout the year, regardless of the season.”

Not all outdoor businesses are remaining open this summer, however. Zerzura, which offers luxury experiences within Sharjah's Mleiha National Park, is pausing activities for two months until September 1.

“We usually haven’t been closing in the summer for the last few years, but due to the shift in weather patterns, we’ve decided to do so this year,” says founder and chief executive Akash Ranjith.

Zerzura offers activities in Sharjah's Mleiha National Park, but will close for two months this summer. Photo: Zerzura
Zerzura offers activities in Sharjah's Mleiha National Park, but will close for two months this summer. Photo: Zerzura

“Preparations for the new season usually begin at the peak of summer, around June, so work at the Zerzura site continues behind the scenes,” he says.

“While we don’t host guests during these two months, it’s a critical window to upgrade our desert camp facilities. That said, work is paced around the midday heat – progress still happens, just more mindfully.”

The break is also an essential time to develop new concepts and attractions, he adds, revealing that his team is working on a project that will allow them to remain open all year round.

“We’re currently developing concepts tailored specifically for summer – think after-dark experiences that lean into the magic of the desert at night,” says Ranjith. “We’re aiming to be open next summer with new ways to explore even during the warmer months.”

ESSENTIALS

The flights

Emirates flies direct from Dubai to Rio de Janeiro from Dh7,000 return including taxes. Avianca fliles from Rio to Cusco via Lima from $399 (Dhxx) return including taxes. 

The trip

From US$1,830 per deluxe cabin, twin share, for the one-night Spirit of the Water itinerary and US$4,630 per deluxe cabin for the Peruvian Highlands itinerary, inclusive of meals, and beverages. Surcharges apply for some excursions.

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Rating: 3/5

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Brighton & Hove Albion 1
Ulloa (20')

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Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.

Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.

Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.

Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.

“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.

Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.

From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.

Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.

BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.

Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.

Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.

“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.

Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.

“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.

“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”

The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”

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The Byblos iftar in numbers

29 or 30 days – the number of iftar services held during the holy month

50 staff members required to prepare an iftar

200 to 350 the number of people served iftar nightly

160 litres of the traditional Ramadan drink, jalab, is served in total

500 litres of soup is served during the holy month

200 kilograms of meat is used for various dishes

350 kilograms of onion is used in dishes

5 minutes – the average time that staff have to eat
 

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Engine: 4 liquid-cooled permanent magnet synchronous electric motors placed at each wheel

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Power: 1877bhp

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Price: Dh7,500,00

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Main card

Bantamweight 56.4kg: Mehdi Eljamari (MAR) beat Abrorbek Madiminbekov (UZB), Split points decision

Super heavyweight 94 kg: Adnan Mohammad (IRN) beat Mohammed Ajaraam (MAR), Split points decision

Lightweight 60kg:  Zakaria Eljamari (UAE) beat Faridoon Alik Zai (AFG), RSC round 3

Light heavyweight 81.4kg: Taha Marrouni (MAR) beat Mahmood Amin (EGY), Unanimous points decision

Light welterweight 64.5kg: Siyovush Gulmamadov (TJK) beat Nouredine Samir (UAE), Unanimous points decision

Light heavyweight 81.4kg:  Ilyass Habibali (UAE) beat Haroun Baka (ALG), KO second round

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What: Brazil v South Korea
When: Tonight, 5.30pm
Where: Mohamed bin Zayed Stadium, Abu Dhabi
Tickets: www.ticketmaster.ae

Trump v Khan

2016: Feud begins after Khan criticised Trump’s proposed Muslim travel ban to US

2017: Trump criticises Khan’s ‘no reason to be alarmed’ response to London Bridge terror attacks

2019: Trump calls Khan a “stone cold loser” before first state visit

2019: Trump tweets about “Khan’s Londonistan”, calling him “a national disgrace”

2022:  Khan’s office attributes rise in Islamophobic abuse against the major to hostility stoked during Trump’s presidency

July 2025 During a golfing trip to Scotland, Trump calls Khan “a nasty person”

Sept 2025 Trump blames Khan for London’s “stabbings and the dirt and the filth”.

Dec 2025 Trump suggests migrants got Khan elected, calls him a “horrible, vicious, disgusting mayor”

How to wear a kandura

Dos

  • Wear the right fabric for the right season and occasion 
  • Always ask for the dress code if you don’t know
  • Wear a white kandura, white ghutra / shemagh (headwear) and black shoes for work 
  • Wear 100 per cent cotton under the kandura as most fabrics are polyester

Don’ts 

  • Wear hamdania for work, always wear a ghutra and agal 
  • Buy a kandura only based on how it feels; ask questions about the fabric and understand what you are buying
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Name: Dr Hassan Mohsen Elhais

Position: legal consultant with Al Rowaad Advocates and Legal Consultants.

The years Ramadan fell in May

1987

1954

1921

1888

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  • AI ambassadors such as MIT economist Simon Johnson, Monzo cofounder Tom Blomfield and Google DeepMind’s Raia Hadsell
  • £10bn AI growth zone in South Wales to create 5,000 jobs
  • £100m of government support for startups building AI hardware products
  • £250m to train new AI models
Who was Alfred Nobel?

The Nobel Prize was created by wealthy Swedish chemist and entrepreneur Alfred Nobel.

  • In his will he dictated that the bulk of his estate should be used to fund "prizes to those who, during the preceding year, have conferred the greatest benefit to humankind".
  • Nobel is best known as the inventor of dynamite, but also wrote poetry and drama and could speak Russian, French, English and German by the age of 17. The five original prize categories reflect the interests closest to his heart.
  • Nobel died in 1896 but it took until 1901, following a legal battle over his will, before the first prizes were awarded.
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Desert Warrior

Starring: Anthony Mackie, Aiysha Hart, Ben Kingsley

Director: Rupert Wyatt

Rating: 3/5

Updated: July 08, 2025, 3:19 AM