Bader Bin Mubarak, the chief executive of Fish Farm: 'We’ve made salmon in the desert, it’s pretty remarkable.' Pawan Singh / The National
Bader Bin Mubarak, the chief executive of Fish Farm: 'We’ve made salmon in the desert, it’s pretty remarkable.' Pawan Singh / The National
Bader Bin Mubarak, the chief executive of Fish Farm: 'We’ve made salmon in the desert, it’s pretty remarkable.' Pawan Singh / The National
Bader Bin Mubarak, the chief executive of Fish Farm: 'We’ve made salmon in the desert, it’s pretty remarkable.' Pawan Singh / The National

I'm glad to be proven wrong about salmon farming in the UAE


  • English
  • Arabic

When in a reflective mood, a friend of mine is fond of repeating the aphorism: “Journalists publish their mistakes, doctors kill them, and lawyers hang them.”

These days, one could not only add that “Politicians lie about them”, but go on to say that they, as a breed, rarely admit their mistakes at all.

However, as a journalist I am in a position to concede that the views I expressed in a column written five years ago, might, just possibly, be worth re-examining.

I am prompted to do so by the recent news story that the Jebel Ali-based company Fish Farm would be commencing sales early this month of fresh, locally raised Atlantic salmon.

Back in March 2014, not long after another company, Asmak, had attracted extensive publicity for their announcement of plans to raise salmon in Abu Dhabi's western Al Dhafra region, I wrote a column questioning the feasibility of its plans. Headlined "Is salmon farming in the UAE just an implausible dream?", it suggested that perhaps various environmental constraints would render the project impractical.

The plan was initially announced in late 2013, and the company had predicted that supplies of fresh local salmon would be reaching the shops by the next summer. I concluded my piece by saying: “I look forward to hearing how successfully Asmak have dealt with the remarkable challenge they have set themselves.”

Five years on, Asmak’s focus is on the import of salmon from Norway, and little more has been heard of its intention to farm the fish locally. Perhaps the raising of my “sceptical eyebrow” in 2014 was justified.

The idea of producing salmon for the market here in the UAE, though, was clearly one worth investigating. The CEO of Fish Farm, Bader Bin Mubarak, and his colleagues have invested much time, effort and money in getting to the stage where they have been able to announce that the first fish are coming to market.

I suspect that since they began investigating how to bring their first eggs and fingerlings – as juvenile fish are known – here to establish their breeding stock, they will have gone through a whole litany of challenges and encountered a number of setbacks.

Now, 18 months since the first fingerlings arrived, the company is ready to announce its success, at least in the first stage of its journey. I, for my part, am happy to say that my initial scepticism about the whole idea of raising salmon in the UAE has proven unfounded. With the right team, the right research and the right investment, the obstacles have been overcome.

I wonder, though, if there aren’t some lessons that could be learned from this particular story.

In a media environment where fake news is increasingly pervasive, an emphasis on the proper checking of facts and claims would clearly be beneficial

Perhaps one is that, if an idea for an innovative business project comes to mind, it’s probably worth trying to get it properly under way and to identify and resolve some of the inevitable hiccups before trumpeting it to the media. If it eventually goes belly-up – and lots do – you will face a little less embarrassment if there are no wildly optimistic projections of future success already in print.

A corollary, of course, is that the media itself – or sections of it - might benefit from being a little less credulous when the latest breathless press release arrives about a new project. Kick the wheels a bit; take less on trust.

Although my friends in the marketing and PR industry might not like me saying this, it might be useful to adopt a rule of thumb that the more over-excited the language is in a press release, the more important it is to delve into the underlying factual data. Questioning by the media might even help to identify and resolve potential problems.

In a media environment where fake news is increasingly pervasive, a return to an emphasis on the proper checking of facts and claims would clearly be beneficial, not just in reporting on politics but in business too.

This would mean that there is more of a critical approach to proposals that, at a first glance, seem impractical. Some off-the-wall and imaginative ideas will work brilliantly. Others won’t.

When the UAE Mars Mission was first announced in October 2014, for example, I had a few doubts as to whether it would come to fruition. It is now clear that the quiet, steady work has not only achieved a lot, it has also impressed the project’s foreign partners.  Whether there will be an Emirati town on Mars by 2117 is a little bit beyond my powers of imagination, but so far, so good.

Meanwhile, I eagerly await further news of two other much-promoted ideas: the plan to tow icebergs from the Antarctica to Fujairah and, from the same stable, the concept of an undersea railway from the UAE to India. I’ve commented on the first before but have, thus far, resisted the temptation to do so on the second. I’m always happy to have my scepticism disproved, or even to admit a mistake.

Peter Hellyer is a consultant specialising in the UAE’s history and culture

Low turnout
Two months before the first round on April 10, the appetite of voters for the election is low.

Mathieu Gallard, account manager with Ipsos, which conducted the most recent poll, said current forecasts suggested only two-thirds were "very likely" to vote in the first round, compared with a 78 per cent turnout in the 2017 presidential elections.

"It depends on how interesting the campaign is on their main concerns," he told The National. "Just now, it's hard to say who, between Macron and the candidates of the right, would be most affected by a low turnout."

COMPANY PROFILE
Name: Kumulus Water
 
Started: 2021
 
Founders: Iheb Triki and Mohamed Ali Abid
 
Based: Tunisia 
 
Sector: Water technology 
 
Number of staff: 22 
 
Investment raised: $4 million 
Our legal consultants

Name: Hassan Mohsen Elhais

Position: legal consultant with Al Rowaad Advocates and Legal Consultants.

Asia Cup Qualifier

Final
UAE v Hong Kong

TV:
Live on OSN Cricket HD. Coverage starts at 5.30am

ELIO

Starring: Yonas Kibreab, Zoe Saldana, Brad Garrett

Directors: Madeline Sharafian, Domee Shi, Adrian Molina

Rating: 4/5

THE LOWDOWN

Romeo Akbar Walter

Rating: 2/5 stars
Produced by: Dharma Productions, Azure Entertainment
Directed by: Robby Grewal
Cast: John Abraham, Mouni Roy, Jackie Shroff and Sikandar Kher 

Series info

Test series schedule 1st Test, Abu Dhabi: Sri Lanka won by 21 runs; 2nd Test, Dubai: Play starts at 2pm, Friday-Tuesday

ODI series schedule 1st ODI, Dubai: October 13; 2nd ODI, Abu Dhabi: October 16; 3rd ODI, Abu Dhabi: October 18; 4th ODI, Sharjah: October 20; 5th ODI, Sharjah: October 23

T20 series schedule 1st T20, Abu Dhabi: October 26; 2nd T20, Abu Dhabi: October 27; 3rd T20, Lahore: October 29

Tickets Available at www.q-tickets.com

Stat Fourteen Fourteen of the past 15 Test matches in the UAE have been decided on the final day. Both of the previous two Tests at Dubai International Stadium have been settled in the last session. Pakistan won with less than an hour to go against West Indies last year. Against England in 2015, there were just three balls left.

Key battle - Azhar Ali v Rangana Herath Herath may not quite be as flash as Muttiah Muralitharan, his former spin-twin who ended his career by taking his 800th wicket with his final delivery in Tests. He still has a decent sense of an ending, though. He won the Abu Dhabi match for his side with 11 wickets, the last of which was his 400th in Tests. It was not the first time he has owned Pakistan, either. A quarter of all his Test victims have been Pakistani. If Pakistan are going to avoid a first ever series defeat in the UAE, Azhar, their senior batsman, needs to stand up and show the way to blunt Herath.

Volvo ES90 Specs

Engine: Electric single motor (96kW), twin motor (106kW) and twin motor performance (106kW)

Power: 333hp, 449hp, 680hp

Torque: 480Nm, 670Nm, 870Nm

On sale: Later in 2025 or early 2026, depending on region

Price: Exact regional pricing TBA

Meydan race card

6.30pm: Maiden Dh 165,000 1,600m
7.05pm: Handicap Dh 185,000 2,000m
7.40pm: Maiden Dh 165,000 1,600m
8.15pm: Handicap Dh 190,000 1,400m
8.50pm: Handicap Dh 175,000 1,600m
9.25pm: Handicap Dh 175,000 1,200m
10pm: Handicap Dh 165,000 1,600m

WHY%20AAYAN%20IS%20'PERFECT%20EXAMPLE'
%3Cp%3EDavid%20White%20might%20be%20new%20to%20the%20country%2C%20but%20he%20has%20clearly%20already%20built%20up%20an%20affinity%20with%20the%20place.%3Cbr%3E%3Cbr%3EAfter%20the%20UAE%20shocked%20Pakistan%20in%20the%20semi-final%20of%20the%20Under%2019%20Asia%20Cup%20last%20month%2C%20White%20was%20hugged%20on%20the%20field%20by%20Aayan%20Khan%2C%20the%20team%E2%80%99s%20captain.%3Cbr%3E%3Cbr%3EWhite%20suggests%20that%20was%20more%20a%20sign%20of%20Aayan%E2%80%99s%20amiability%20than%20anything%20else.%20But%20he%20believes%20the%20young%20all-rounder%2C%20who%20was%20part%20of%20the%20winning%20Gulf%20Giants%20team%20last%20year%2C%20is%20just%20the%20sort%20of%20player%20the%20country%20should%20be%20seeking%20to%20produce%20via%20the%20ILT20.%3Cbr%3E%3Cbr%3E%E2%80%9CHe%20is%20a%20delightful%20young%20man%2C%E2%80%9D%20White%20said.%20%E2%80%9CHe%20played%20in%20the%20competition%20last%20year%20at%2017%2C%20and%20look%20at%20his%20development%20from%20there%20till%20now%2C%20and%20where%20he%20is%20representing%20the%20UAE.%3Cbr%3E%3Cbr%3E%E2%80%9CHe%20was%20influential%20in%20the%20U19%20team%20which%20beat%20Pakistan.%20He%20is%20the%20perfect%20example%20of%20what%20we%20are%20all%20trying%20to%20achieve%20here.%3Cbr%3E%3Cbr%3E%E2%80%9CIt%20is%20about%20the%20development%20of%20players%20who%20are%20going%20to%20represent%20the%20UAE%20and%20go%20on%20to%20help%20make%20UAE%20a%20force%20in%20world%20cricket.%E2%80%9D%C2%A0%3C%2Fp%3E%0A
'Moonshot'

Director: Chris Winterbauer

Stars: Lana Condor and Cole Sprouse 

Rating: 3/5

While you're here
How Beautiful this world is!
Subscribe to Beyond the Headlines
Sunday's fixtures
  • Bournemouth v Southampton, 5.30pm
  • Manchester City v West Ham United, 8pm
UAE currency: the story behind the money in your pockets
Company profile

Date started: 2015

Founder: John Tsioris and Ioanna Angelidaki

Based: Dubai

Sector: Online grocery delivery

Staff: 200

Funding: Undisclosed, but investors include the Jabbar Internet Group and Venture Friends

Wydad 2 Urawa 3

Wydad Nahiri 21’, Hajhouj 90'

Urawa Antonio 18’, 60’, Kashiwagi 26’

The burning issue

The internal combustion engine is facing a watershed moment – major manufacturer Volvo is to stop producing petroleum-powered vehicles by 2021 and countries in Europe, including the UK, have vowed to ban their sale before 2040. The National takes a look at the story of one of the most successful technologies of the last 100 years and how it has impacted life in the UAE. 

Read part four: an affection for classic cars lives on

Read part three: the age of the electric vehicle begins

Read part one: how cars came to the UAE

 

Torbal Rayeh Wa Jayeh
Starring: Ali El Ghoureir, Khalil El Roumeithy, Mostafa Abo Seria
Stars: 3

Nick's journey in numbers

Countries so far: 85

Flights: 149

Steps: 3.78 million

Calories: 220,000

Floors climbed: 2,000

Donations: GPB37,300

Prostate checks: 5

Blisters: 15

Bumps on the head: 2

Dog bites: 1

First Person
Richard Flanagan
Chatto & Windus 

The design

The protective shell is covered in solar panels to make use of light and produce energy. This will drastically reduce energy loss.

More than 80 per cent of the energy consumed by the French pavilion will be produced by the sun.

The architecture will control light sources to provide a highly insulated and airtight building.

The forecourt is protected from the sun and the plants will refresh the inner spaces.

A micro water treatment plant will recycle used water to supply the irrigation for the plants and to flush the toilets. This will reduce the pavilion’s need for fresh water by 30 per cent.

Energy-saving equipment will be used for all lighting and projections.

Beyond its use for the expo, the pavilion will be easy to dismantle and reuse the material.

Some elements of the metal frame can be prefabricated in a factory.

 From architects to sound technicians and construction companies, a group of experts from 10 companies have created the pavilion.

Work will begin in May; the first stone will be laid in Dubai in the second quarter of 2019. 

Construction of the pavilion will take 17 months from May 2019 to September 2020.

SHAITTAN
%3Cp%3E%3Cstrong%3EDirector%3A%20%3C%2Fstrong%3EVikas%20Bahl%3Cbr%3E%3Cstrong%3EStarring%3A%20%3C%2Fstrong%3EAjay%20Devgn%2C%20R.%20Madhavan%2C%20Jyothika%2C%20Janaki%20Bodiwala%3Cbr%3E%3Cstrong%3ERating%3A%20%3C%2Fstrong%3E3%2F5%3C%2Fp%3E%0A
If you go...

Etihad flies daily from Abu Dhabi to Zurich, with fares starting from Dh2,807 return. Frequent high speed trains between Zurich and Vienna make stops at St. Anton.

MATCH INFO

Manchester United 1 (Fernandes pen 2') Tottenham Hotspur 6 (Ndombele 4', Son 7' & 37' Kane (30' & pen 79, Aurier 51')

Man of the match Son Heung-min (Tottenham)

Brighton 1
Gross (50' pen)

Tottenham 1
Kane (48)

Engine: 80 kWh four-wheel-drive

Transmission: eight-speed automatic

Power: 402bhp

Torque: 760Nm

Price: From Dh280,000

MATCH INFO

Barcelona 5 (Lenglet 2', Vidal 29', Messi 34', 75', Suarez 77')

Valladolid 1 (Kiko 15')

Champions parade (UAE timings)

7pm Gates open

8pm Deansgate stage showing starts

9pm Parade starts at Manchester Cathedral

9.45pm Parade ends at Peter Street

10pm City players on stage

11pm event ends